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Provide good content and you’ll earn the right to promote your product.

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Content
Product
Products
Right
Good
Promote
Earn
Provide

More quotes by Guy Kawasaki

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For me, while writing I am an engineer, so if I decide to change the format, I want to add a section, to move a section, reorganize the section, anything I want to do, I just boot words, and I do what I want to do. So, I feel completely empowered when I'm a writer.
Guy Kawasaki
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Enchantment is the purest form of sales. Enchantment is all about changing people's hearts, minds and actions because you provide them a vision or a way to do things better. The difference between enchantment and simple sales is that with enchantment you have the other person's best interests at heart, too.
Guy Kawasaki
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Companies can add value and simultaneously promote themselves if their product or service truly improves the lives of their customers. I mean really improve lives, not wishful thinking, rationalization. That's the acid test.
Guy Kawasaki
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Don't ask people to do something you wouldn't.
Guy Kawasaki
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Better to fail at doing the right thing than to succeed at doing the wrong thing.
Guy Kawasaki
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Good blurbs are short, sweet, and limited to six. They answer the question “Why should I buy this book?
Guy Kawasaki
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Jolt is for Windows programmers. It's typical IBM PC: it goes in brown and comes out yellow. Mountain Dew is for Macintosh programmers: it goes in yellow and comes out yellow. It's WYSIWYP.
Guy Kawasaki
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It doesn't matter whether the Dow is 5000 or 50,000. If you're an entrepreneur, there is no bad time to start a company.
Guy Kawasaki
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Entitlement is the opposite of enchantment.
Guy Kawasaki
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Entrepreneurship is not for everyone.
Guy Kawasaki
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If you start out to solely make money, you will attract the wrong kind of employees.
Guy Kawasaki
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I'm a lousy predictor of the future.
Guy Kawasaki
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Instant success are seldom instant and if you talk to the people behind these successes, you'll find out that they came after months of fear, uncertainty and confusion along with a flagrant lack of adoption.
Guy Kawasaki
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The secret of evangelism is Guy's golden touch - whatever is gold, Guy touches. That’s very different than saying whatever Guy touches turns gold.
Guy Kawasaki
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The mark of a good conversationalist is not that you can talk a lot. The mark is that you can get others to talk a lot. Thus, good schmoozer's are good listeners, not good talkers.
Guy Kawasaki
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I merely consider myself a father, and one role of a father is to provide financial resources for his family.
Guy Kawasaki
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Revolutionary leaders have to care more about what they think of themselves than what the world thinks of them.
Guy Kawasaki
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At the end of the day in business, it's not about peer review and getting into a scientific journal. You either increase sales, or not.
Guy Kawasaki
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Good people hire people better than themselves. So A players hire A+ players. But others hire below their skills to make themselves look good. So B players hire C players. C players hire D players, etc.
Guy Kawasaki
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Take my word for it: More people will like you if you believe that people are good until proven bad.
Guy Kawasaki