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Ambitious failure, magnificent failure, is a very good thing.

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Magnificent
Ambitious
Failure
Thing
Good

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Arguably, in business books, I don't think there's much that has never been said before.
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Most venture capitalists won't read a business plan unless the entrepreneur is introduced to them by a contact.
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The most powerful sign is that your work no longer enchants you - it's not deep, delightful, and mutually satisfying. When this happens, it may be time to look for new challenges.
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Every person has the ability to improve the life of someone else.
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Good blurbs are short, sweet, and limited to six. They answer the question “Why should I buy this book?
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Most of my life is over. I am going to enjoy my family and friends before any of us depart this earth. I'll never start another company. I'll never work long hours again. At this point in my life, I only answer to God, my wife, and my kids. Everything else is secondary - especially the expectations of strangers.
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Revolutionary leaders have to care more about what they think of themselves than what the world thinks of them.
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Create something, sell it, make it better, sell it some more and then create something that obsoletes what you used to make.
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Companies can add value and simultaneously promote themselves if their product or service truly improves the lives of their customers. I mean really improve lives, not wishful thinking, rationalization. That's the acid test.
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It's hard to build community around mediocre and mundane writing.
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Organizations are successful because of good implementation,not good business plans.
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Sales fixes everything.
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Doing, not learning to do, is the essence of entrepreneurship.
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If you have more money than brains, you should focus on outbound marketing, If you have more brains than money, you should focus on inbound marketing.
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Money is not the sole or most powerful motivation for many people. A higher and tougher test is to look back and see how you've made the world a better place.
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Enchantment can be done with writing but I think enchantment is basically a prospective or an operating system for life. That you can enchant a person who is assigning your airplane seat, your hotel room, your waiter, your waitress.
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The self-edited author is as foolish as the self-medicated patient.
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Hockey is the only thing that I'm not good at that I love.
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You need to save some mental, physical, and emotional resources for enhancing your product after you ship. A revolution is a triathlon, not a hundred-yard dash-it requires long distance stamina and multiple skills such as creating, churning, and evangelizing.
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If you truly don't have competition, then zoom out until you can define some. Competition can be as simple as the reliance on the status quo, Microsoft (since at some point Microsoft will compete with everyone for everything), or researchers in universities. Pick something, because saying you have no competition at all is a nonstarter.
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