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The root of great companies is make meaning vs. make money.
Guy Kawasaki
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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Root
Companies
Roots
Meaning
Company
Money
Great
Make
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A 50-year-old company can innovate as well as two guys/gals in a garage.
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One must understand what people are thinking, feeling and believing in order to enchant them.
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Companies should always want to delight their customers.
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To say that Windows 95 is just like the Mac is like finding a potato in the shape of Jesus and thinking you have witnessed the second coming
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The hardest thing about getting started, is getting started.
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Look back to the old days: people bought an MS DOS machine and struggled with it for weeks to bring it up to speed. Then Apple created Macintosh, struggled a bit with it, but eventually succeeded. Then it went into other businesses. If your company truly wants to change the world, it would make these problems go away for customers.
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Take my word for it: More people will like you if you believe that people are good until proven bad.
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An editor who is a mentor, advisor, and psychiatrist. Don't kid yourself-a good editor will make your book better.
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I'm a lousy predictor of the future.
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Writing a book isn’t an easy process nor is it always enjoyable, but it is one of life’s most satisfying achievements.
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Sales fixes everything.
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There are two types of people on social media: people who want more followers, and liars.
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I don't need the rush to be happy. I'd be perfectly happy without the attention and action.
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The hard part is implementing the decision, not making it.
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Best way to succeed is to do things for the customer, not to the competition. Very few people buy a product in order to help you hurt the competition. To think otherwise is lunacy.
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A magnificent cause can overcome a prickly personality, but your ability to enchant people increases if they like you, so you should aspire to both. You’ll know that you’re likeable when you can communicate freely, casually, and comfortably with people.
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Luck favors the people who are willing to grind it out.
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The Future belongs to those who can spread ideas.
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At the end of my life, I want to say that I made the world a better place because I raised good children, loved my wife, and empowered entrepreneurs. If I do these things, then I can rest knowing that I made the world a better place.
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Steve Jobs has a saying that A players hire A players B players hire C players and C players hire D players. It doesn't take long to get to Z players. This trickle-down effect causes bozo explosions in companies.
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