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At the end of my life, is it better to say that I empowered people to make great stuff, or that I died with a net worth of $10 billion? Obviously I'm picking the former, although I would not mind both.
Guy Kawasaki
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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
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Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
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Take my word for it: More people will like you if you believe that people are good until proven bad.
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Pursue joy, not happiness. This is probably the hardest lesson of all to learn. It probably seems to you that the goal in life is to be happy. Oh, you maybe have to sacrifice and study and work hard, but, by and large, happiness should be predictable.
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And this is the beginning of the end.
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Do you know what the difference is between PR and advertising? Advertising is when you say how great you are. PR is when other people say how great you are. PR is better.
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Don't worry, be crappy. Revolutionary means you ship and then test... Lots of things made the first Mac in 1984 a piece of crap - but it was a revolutionary piece of crap.
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There are two types of people on social media: people who want more followers, and liars.
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You have to sit by the side of a river a very long time before a roast duck will fly into your mouth.
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Social media allows me to pick my times for social interaction.
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Provide good content and you’ll earn the right to promote your product.
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The secret of evangelism is Guy's golden touch - whatever is gold, Guy touches. That’s very different than saying whatever Guy touches turns gold.
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Money is not the sole or most powerful motivation for many people. A higher and tougher test is to look back and see how you've made the world a better place.
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Most venture capitalists won't read a business plan unless the entrepreneur is introduced to them by a contact.
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Some things need to be believed to be seen.
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Revolutionary leaders have to care more about what they think of themselves than what the world thinks of them.
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At the end of my life, I want to say that I made the world a better place because I raised good children, loved my wife, and empowered entrepreneurs. If I do these things, then I can rest knowing that I made the world a better place.
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If achieving success were easy, more people would do it.
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I'm a lousy predictor of the future.
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The best reason to start an organization is to make meaning to create a product or service to make the world a better place.
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The key to evangelism is a great product. It is easy, almost unavoidable, to catalyze evangelism for a great product. It is hard, almost impossible, to catalyze evangelism for crap.
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