Quote

Good blurbs are short, sweet, and limited to six. They answer the question “Why should I buy this book?

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Good
Limited
Six
Answer
Short
Sweet
Question
Answers
Book
Blurbs

More quotes by Guy Kawasaki

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Accept diversity and don't take any crap.
Guy Kawasaki
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Provide good content and you’ll earn the right to promote your product.
Guy Kawasaki
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Just do what's right for the customer, and you'll be okay.
Guy Kawasaki
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When you’ve worked hard and done well and walked through that doorway of opportunity, you do not slam it shut behind you.
Guy Kawasaki
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Good people hire people better than themselves. So A players hire A+ players. But others hire below their skills to make themselves look good. So B players hire C players. C players hire D players, etc.
Guy Kawasaki
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At the end of my life, is it better to say that I empowered people to make great stuff, or that I died with a net worth of $10 billion? Obviously I'm picking the former, although I would not mind both.
Guy Kawasaki
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Enchantment is the purest form of sales. Enchantment is all about changing people's hearts, minds and actions because you provide them a vision or a way to do things better. The difference between enchantment and simple sales is that with enchantment you have the other person's best interests at heart, too.
Guy Kawasaki
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An editor who is a mentor, advisor, and psychiatrist. Don't kid yourself-a good editor will make your book better.
Guy Kawasaki
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When you give people too many choices it makes them hesitate and not buy stuff.
Guy Kawasaki
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I don't need the rush to be happy. I'd be perfectly happy without the attention and action.
Guy Kawasaki
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Writing is therapeutic. It helps you cope with issues that seem gargantuan at the time. The process of expressing yourself about a problem, editing your thoughts, and writing some more can help you control issues that you face.
Guy Kawasaki
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It doesn't matter whether the Dow is 5000 or 50,000. If you're an entrepreneur, there is no bad time to start a company.
Guy Kawasaki
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The record of what you do is forever recoverable because of Google. The lofty upside and scary downside makes reciprocity more important than ever. This is all good because it makes people think more before they do something that reduces their trustworthiness.
Guy Kawasaki
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You need to earn the right to promote.
Guy Kawasaki
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Writing a book is as different from digital curation as night and day. Digital curation is a series of split-second decisions: good/no good. It can even be done algorithmically. Writing is process-intensive activity.
Guy Kawasaki
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When you enchant people, your goal is not to make money from them or to get them to do what you want, but to fill them with great delight.
Guy Kawasaki
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Hockey is the only thing that I'm not good at that I love.
Guy Kawasaki
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When I finally got a management position, I found out how hard it is to lead and manage people.
Guy Kawasaki
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The hard part is implementing the decision, not making it.
Guy Kawasaki
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Some things need to be believed to be seen.
Guy Kawasaki