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Go APE: Author a great book, Publish it quickly, and Entrepreneur your way to success. Self-publishing isn’t easy, but it’s fun and sometimes even lucrative. Plus, your book could change the world.
Guy Kawasaki
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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Great
Quickly
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Apes
World
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Self
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Entrepreneur
More quotes by Guy Kawasaki
I want to know which idea you're going to kill yourself trying to make successful, not which ideas have crossed your idle mind.
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Evangelism is selling a dream.
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Enchantment is the purest form of sales. Enchantment is all about changing people's hearts, minds and actions because you provide them a vision or a way to do things better. The difference between enchantment and simple sales is that with enchantment you have the other person's best interests at heart, too.
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Good people hire people better than themselves. So A players hire A+ players. But others hire below their skills to make themselves look good. So B players hire C players. C players hire D players, etc.
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Hockey is the only thing that I'm not good at that I love.
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Accept diversity and don't take any crap.
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When I finally got a management position, I found out how hard it is to lead and manage people.
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To say that Windows 95 is just like the Mac is like finding a potato in the shape of Jesus and thinking you have witnessed the second coming
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Most venture capitalists won't read a business plan unless the entrepreneur is introduced to them by a contact.
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When you’ve worked hard and done well and walked through that doorway of opportunity, you do not slam it shut behind you.
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Steve Jobs has a saying that A players hire A players B players hire C players and C players hire D players. It doesn't take long to get to Z players. This trickle-down effect causes bozo explosions in companies.
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Do you know what the difference is between PR and advertising? Advertising is when you say how great you are. PR is when other people say how great you are. PR is better.
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The record of what you do is forever recoverable because of Google. The lofty upside and scary downside makes reciprocity more important than ever. This is all good because it makes people think more before they do something that reduces their trustworthiness.
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My real mantra for my life is empower others.
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The beauty of Goodreads is that you know you’re sowing in a field where everyone, by definition and self-selection, loves to read.
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Ambitious failure, magnificent failure, is a very good thing.
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If you have more money than brains, you should focus on outbound marketing, If you have more brains than money, you should focus on inbound marketing.
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I think that no one, or very few, are born as good presenters. It's a skill that you learn.
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Customers can tell you how to evolve a product, but they can't show you how to make a leap.
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You really can't spend money on social media unless you really try. Social media is really more about effort than expense.
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