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Just be nice, take genuine interest in the people you meet, and keep in touch with people you like. This will create a group of people who are invested in helping you because they know you and appreciate you.
Guy Kawasaki
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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
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When I finally got a management position, I found out how hard it is to lead and manage people.
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People who earn the label creative are really just people who come up with more combinations of ideas, find interesting ones faster, and are willing to try them out. The problem is that most schools and organizations train us out of those habits.
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If you have more money than brains, you should focus on outbound marketing, If you have more brains than money, you should focus on inbound marketing.
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Take my word for it: More people will like you if you believe that people are good until proven bad.
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The record of what you do is forever recoverable because of Google. The lofty upside and scary downside makes reciprocity more important than ever. This is all good because it makes people think more before they do something that reduces their trustworthiness.
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Steve Jobs has a saying that A players hire A players B players hire C players and C players hire D players. It doesn't take long to get to Z players. This trickle-down effect causes bozo explosions in companies.
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The beauty of Goodreads is that you know you’re sowing in a field where everyone, by definition and self-selection, loves to read.
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Arguably, in business books, I don't think there's much that has never been said before.
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You have to sit by the side of a river a very long time before a roast duck will fly into your mouth.
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If you're in enough places at enough times, then some of them are bound to be the right ones.
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Best way to succeed is to do things for the customer, not to the competition. Very few people buy a product in order to help you hurt the competition. To think otherwise is lunacy.
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People are free or cheap. Marketing: using Twitter or blogs. Cheap or free. Infrastructure: call up Amazon, call up Rackspace, terabytes of data in the clouds, thousand dollars, two thousand dollars.
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Companies can add value and simultaneously promote themselves if their product or service truly improves the lives of their customers. I mean really improve lives, not wishful thinking, rationalization. That's the acid test.
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Writing a book is as different from digital curation as night and day. Digital curation is a series of split-second decisions: good/no good. It can even be done algorithmically. Writing is process-intensive activity.
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The higher you go in a company, the less oxygen there is, so supporting intelligent life becomes difficult.
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I learned how difficult it is to self-publish a book. It's complex, it's confusing, it's idiosyncratic.
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Entrepreneurship is not for everyone.
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Money is not the sole or most powerful motivation for many people. A higher and tougher test is to look back and see how you've made the world a better place.
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Revolutionary leaders have to care more about what they think of themselves than what the world thinks of them.
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When you’ve worked hard and done well and walked through that doorway of opportunity, you do not slam it shut behind you.
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