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You really can't spend money on social media unless you really try. Social media is really more about effort than expense.
Guy Kawasaki
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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Social
Money
Trying
Expense
Really
Expenses
Spend
Unless
Media
Effort
More quotes by Guy Kawasaki
Luck favors the people who are willing to grind it out.
Guy Kawasaki
An MBA is a great degree for career paths like investment banking, finance, consulting, and large companies. An MBA is not necessarily the right path for starting a tech company. You should be building a prototype, not getting an MBA in that case.
Guy Kawasaki
Revolutionary leaders have to care more about what they think of themselves than what the world thinks of them.
Guy Kawasaki
Customers can tell you how to evolve a product, but they can't show you how to make a leap.
Guy Kawasaki
If you use social media right, you will piss people off. It's actually recommended!
Guy Kawasaki
Enchantment is the purest form of sales. Enchantment is all about changing people's hearts, minds and actions because you provide them a vision or a way to do things better. The difference between enchantment and simple sales is that with enchantment you have the other person's best interests at heart, too.
Guy Kawasaki
Frequently, crashes are followed with a message like 'ID 02'. 'ID' is an abbreviation for idiosyncrasy and the number that follows indicates how many more months of testing the product should have had.
Guy Kawasaki
Money is not the sole or most powerful motivation for many people. A higher and tougher test is to look back and see how you've made the world a better place.
Guy Kawasaki
The essence of evangelism is to passionately show people how you can make history together.
Guy Kawasaki
Entitlement is the opposite of enchantment.
Guy Kawasaki
When you enchant people, your goal is not to make money from them or to get them to do what you want, but to fill them with great delight.
Guy Kawasaki
A 50-year-old company can innovate as well as two guys/gals in a garage.
Guy Kawasaki
High achievers tend to have major weaknesses. People without major weaknesses tend to be mediocre.
Guy Kawasaki
Original visions are often wrong. Companies have to morph as they learn what customers don't want.
Guy Kawasaki
For me writing is as close to being an engineer as possible.
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For startups, SM is now crucial: it has never been cheaper and easier to reach one's customers. Entrepreneurs should thank God for Twitter, Facebook.
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When I finally got a management position, I found out how hard it is to lead and manage people.
Guy Kawasaki
Klout and various measurements of influence are fun. I love to see where I score on them, but there's a computer algorithm behind the calculation. If there's an algorithm, it can be gamed. Even if it's not gameable, you have to take a leap of faith that the number of followers, retweets, mentions, whatever really mean something.
Guy Kawasaki
Entrepreneurship is not for everyone.
Guy Kawasaki
Writing a book is as different from digital curation as night and day. Digital curation is a series of split-second decisions: good/no good. It can even be done algorithmically. Writing is process-intensive activity.
Guy Kawasaki
