Quote

When you enchant people, your goal is not to make money from them or to get them to do what you want, but to fill them with great delight.

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
People
Fill
Marketing
Delight
Communication
Goal
Money
Great
Make
Enchant

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Some things need to be believed to be seen.
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Ideas are easy. Implementation is hard.
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The more popular a person thinks he is in the blogosphere, the thinner his skin and the thicker his hypocrisy. This should be exactly the opposite: the higher you go the thicker the skin and thinner the hypocrisy.
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Look back to the old days: people bought an MS DOS machine and struggled with it for weeks to bring it up to speed. Then Apple created Macintosh, struggled a bit with it, but eventually succeeded. Then it went into other businesses. If your company truly wants to change the world, it would make these problems go away for customers.
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The Future belongs to those who can spread ideas.
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Accept diversity and don't take any crap.
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Provide good content and you’ll earn the right to promote your product.
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Companies should always want to delight their customers.
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If you use social media right, you will piss people off. It's actually recommended!
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Think different in order to change the rules. By definition, if you don't change the rules you aren't a revolutionary, and if you don't think different, you won't change the rules.
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The beauty of Goodreads is that you know you’re sowing in a field where everyone, by definition and self-selection, loves to read.
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When I finally got a management position, I found out how hard it is to lead and manage people.
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I don't want to make more friends. I have four kids, I have plenty of friends, and all the personal relationships I need.
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Evangelism is selling a dream.
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It's hard to build community around mediocre and mundane writing.
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I merely consider myself a father, and one role of a father is to provide financial resources for his family.
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For startups, SM is now crucial: it has never been cheaper and easier to reach one's customers. Entrepreneurs should thank God for Twitter, Facebook.
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Every person has the ability to improve the life of someone else.
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Doing, not learning to do, is the essence of entrepreneurship.
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If you're in enough places at enough times, then some of them are bound to be the right ones.
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