Quote

When you enchant people, your goal is not to make money from them or to get them to do what you want, but to fill them with great delight.

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Delight
Communication
Goal
Money
Great
Make
Enchant
People
Fill
Marketing

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An MBA is a great degree for career paths like investment banking, finance, consulting, and large companies. An MBA is not necessarily the right path for starting a tech company. You should be building a prototype, not getting an MBA in that case.
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Better to fail at doing the right thing than to succeed at doing the wrong thing.
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High achievers tend to have major weaknesses. People without major weaknesses tend to be mediocre.
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Patience is the art of concealing your impatience.
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The telephone operator has one of the biggest roles in creating your organization's image....indeed, many people may come into contact with no one except your operator.
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A 50-year-old company can innovate as well as two guys/gals in a garage.
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The A-listers and the A+ listers, are reporting the news, they're not making it.
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If you're in enough places at enough times, then some of them are bound to be the right ones.
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You need to earn the right to promote.
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The most powerful sign is that your work no longer enchants you - it's not deep, delightful, and mutually satisfying. When this happens, it may be time to look for new challenges.
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For startups, SM is now crucial: it has never been cheaper and easier to reach one's customers. Entrepreneurs should thank God for Twitter, Facebook.
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Good blurbs are short, sweet, and limited to six. They answer the question “Why should I buy this book?
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One must understand what people are thinking, feeling and believing in order to enchant them.
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If you start out to solely make money, you will attract the wrong kind of employees.
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Customers can tell you how to evolve a product, but they can't show you how to make a leap.
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If you truly don't have competition, then zoom out until you can define some. Competition can be as simple as the reliance on the status quo, Microsoft (since at some point Microsoft will compete with everyone for everything), or researchers in universities. Pick something, because saying you have no competition at all is a nonstarter.
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What I lack in talent, I compensate with my willingness to grind it out.
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If achieving success were easy, more people would do it.
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Doing, not learning to do, is the essence of entrepreneurship.
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At the end of my life, is it better to say that I empowered people to make great stuff, or that I died with a net worth of $10 billion? Obviously I'm picking the former, although I would not mind both.
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