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When you enchant people, your goal is not to make money from them or to get them to do what you want, but to fill them with great delight.
Guy Kawasaki
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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Money
Great
Make
Enchant
People
Fill
Marketing
Delight
Communication
Goal
More quotes by Guy Kawasaki
The beauty of Goodreads is that you know you’re sowing in a field where everyone, by definition and self-selection, loves to read.
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The more popular a person thinks he is in the blogosphere, the thinner his skin and the thicker his hypocrisy. This should be exactly the opposite: the higher you go the thicker the skin and thinner the hypocrisy.
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Luck favors the people who are willing to grind it out.
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At the end of my life, I want to say that I made the world a better place because I raised good children, loved my wife, and empowered entrepreneurs. If I do these things, then I can rest knowing that I made the world a better place.
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I don't want to make more friends. I have four kids, I have plenty of friends, and all the personal relationships I need.
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The A-listers and the A+ listers, are reporting the news, they're not making it.
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Ideas are easy. Implementation is hard.
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If you just enchanted one person per day, you would make a big dent in the universe.
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Original visions are often wrong. Companies have to morph as they learn what customers don't want.
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Jolt is for Windows programmers. It's typical IBM PC: it goes in brown and comes out yellow. Mountain Dew is for Macintosh programmers: it goes in yellow and comes out yellow. It's WYSIWYP.
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You need to save some mental, physical, and emotional resources for enhancing your product after you ship. A revolution is a triathlon, not a hundred-yard dash-it requires long distance stamina and multiple skills such as creating, churning, and evangelizing.
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Organizations are successful because of good implementation,not good business plans.
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The first good reason to write a book is to add value to people’s lives.
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My real mantra for my life is empower others.
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Writing a book is as different from digital curation as night and day. Digital curation is a series of split-second decisions: good/no good. It can even be done algorithmically. Writing is process-intensive activity.
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If you start out to solely make money, you will attract the wrong kind of employees.
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Look back to the old days: people bought an MS DOS machine and struggled with it for weeks to bring it up to speed. Then Apple created Macintosh, struggled a bit with it, but eventually succeeded. Then it went into other businesses. If your company truly wants to change the world, it would make these problems go away for customers.
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How fast you are moving is more important than where you are.
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If you use social media right, you will piss people off. It's actually recommended!
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For startups, SM is now crucial: it has never been cheaper and easier to reach one's customers. Entrepreneurs should thank God for Twitter, Facebook.
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