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The higher you go in a company, the less oxygen there is, so supporting intelligent life becomes difficult.

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Difficult
Business
Oxygen
Life
Supporting
Intelligent
Higher
Becomes
Company
Less

More quotes by Guy Kawasaki

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High achievers tend to have major weaknesses. People without major weaknesses tend to be mediocre.
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I don't want to make more friends. I have four kids, I have plenty of friends, and all the personal relationships I need.
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Writing a book is as different from digital curation as night and day. Digital curation is a series of split-second decisions: good/no good. It can even be done algorithmically. Writing is process-intensive activity.
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Companies can add value and simultaneously promote themselves if their product or service truly improves the lives of their customers. I mean really improve lives, not wishful thinking, rationalization. That's the acid test.
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It doesn't matter whether the Dow is 5000 or 50,000. If you're an entrepreneur, there is no bad time to start a company.
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The first good reason to write a book is to add value to people’s lives.
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Good people hire people better than themselves. So A players hire A+ players. But others hire below their skills to make themselves look good. So B players hire C players. C players hire D players, etc.
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Take my word for it: More people will like you if you believe that people are good until proven bad.
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For me, while writing I am an engineer, so if I decide to change the format, I want to add a section, to move a section, reorganize the section, anything I want to do, I just boot words, and I do what I want to do. So, I feel completely empowered when I'm a writer.
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Do you know what the difference is between PR and advertising? Advertising is when you say how great you are. PR is when other people say how great you are. PR is better.
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The best reason to start an organization is to make meaning to create a product or service to make the world a better place.
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Revolutionary leaders have to care more about what they think of themselves than what the world thinks of them.
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Hockey is the only thing that I'm not good at that I love.
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Social media allows me to pick my times for social interaction.
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The Future belongs to those who can spread ideas.
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If you have more money than brains, you should focus on outbound marketing, If you have more brains than money, you should focus on inbound marketing.
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The root of great companies is make meaning vs. make money.
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You need to save some mental, physical, and emotional resources for enhancing your product after you ship. A revolution is a triathlon, not a hundred-yard dash-it requires long distance stamina and multiple skills such as creating, churning, and evangelizing.
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Frequently, crashes are followed with a message like 'ID 02'. 'ID' is an abbreviation for idiosyncrasy and the number that follows indicates how many more months of testing the product should have had.
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When you give people too many choices it makes them hesitate and not buy stuff.
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