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Ideas are easy. Implementation is hard.
Guy Kawasaki
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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Business
Ideas
Hard
Implementation
Entrepreneurship
Easy
More quotes by Guy Kawasaki
Companies can add value and simultaneously promote themselves if their product or service truly improves the lives of their customers. I mean really improve lives, not wishful thinking, rationalization. That's the acid test.
Guy Kawasaki
High achievers tend to have major weaknesses. People without major weaknesses tend to be mediocre.
Guy Kawasaki
Best way to succeed is to do things for the customer, not to the competition. Very few people buy a product in order to help you hurt the competition. To think otherwise is lunacy.
Guy Kawasaki
Good people hire people better than themselves. So A players hire A+ players. But others hire below their skills to make themselves look good. So B players hire C players. C players hire D players, etc.
Guy Kawasaki
At the end of my life, I want to say that I made the world a better place because I raised good children, loved my wife, and empowered entrepreneurs. If I do these things, then I can rest knowing that I made the world a better place.
Guy Kawasaki
I want to know which idea you're going to kill yourself trying to make successful, not which ideas have crossed your idle mind.
Guy Kawasaki
An editor who is a mentor, advisor, and psychiatrist. Don't kid yourself-a good editor will make your book better.
Guy Kawasaki
The beauty of Goodreads is that you know you’re sowing in a field where everyone, by definition and self-selection, loves to read.
Guy Kawasaki
Enchantment is the purest form of sales. Enchantment is all about changing people's hearts, minds and actions because you provide them a vision or a way to do things better. The difference between enchantment and simple sales is that with enchantment you have the other person's best interests at heart, too.
Guy Kawasaki
Defy the crowd. The crowd isn’t always wise. It can also lead you down a path of silliness, sub-optimal choices, and downright destruction. Enchantment is as necessary for people to diverge from a crowd as it is to get people to join one.
Guy Kawasaki
Frequently, crashes are followed with a message like 'ID 02'. 'ID' is an abbreviation for idiosyncrasy and the number that follows indicates how many more months of testing the product should have had.
Guy Kawasaki
At the end of the day in business, it's not about peer review and getting into a scientific journal. You either increase sales, or not.
Guy Kawasaki
Do not write to impress others. Authors who write to impress people have difficulty remaining true to themselves. A better path is to write what pleases you and pray that there are others like you. Your first and most important reader is you. If you write a book that pleases you, at least you know one person will like it.
Guy Kawasaki
You need to save some mental, physical, and emotional resources for enhancing your product after you ship. A revolution is a triathlon, not a hundred-yard dash-it requires long distance stamina and multiple skills such as creating, churning, and evangelizing.
Guy Kawasaki
Pursue joy, not happiness. This is probably the hardest lesson of all to learn. It probably seems to you that the goal in life is to be happy. Oh, you maybe have to sacrifice and study and work hard, but, by and large, happiness should be predictable.
Guy Kawasaki
I learned how difficult it is to self-publish a book. It's complex, it's confusing, it's idiosyncratic.
Guy Kawasaki
When I finally got a management position, I found out how hard it is to lead and manage people.
Guy Kawasaki
What you learn in school is the opposite of what happens in the real world. In school, you're always worried about minimums. You have to reach 20 pages or you have to have so many slides or whatever. Then you get out in the real world and you think, 'I have to have a minimum of 20 pages and 50 slides.
Guy Kawasaki
Every person has the ability to improve the life of someone else.
Guy Kawasaki
If you truly don't have competition, then zoom out until you can define some. Competition can be as simple as the reliance on the status quo, Microsoft (since at some point Microsoft will compete with everyone for everything), or researchers in universities. Pick something, because saying you have no competition at all is a nonstarter.
Guy Kawasaki