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Entitlement is the opposite of enchantment.
Guy Kawasaki
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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Enchantment
Entitlement
Opposite
Opposites
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Writing a book is as different from digital curation as night and day. Digital curation is a series of split-second decisions: good/no good. It can even be done algorithmically. Writing is process-intensive activity.
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You need to save some mental, physical, and emotional resources for enhancing your product after you ship. A revolution is a triathlon, not a hundred-yard dash-it requires long distance stamina and multiple skills such as creating, churning, and evangelizing.
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Sales fixes everything.
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The self-edited author is as foolish as the self-medicated patient.
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To say that Windows 95 is just like the Mac is like finding a potato in the shape of Jesus and thinking you have witnessed the second coming
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The Future belongs to those who can spread ideas.
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Pursue joy, not happiness. This is probably the hardest lesson of all to learn. It probably seems to you that the goal in life is to be happy. Oh, you maybe have to sacrifice and study and work hard, but, by and large, happiness should be predictable.
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What you learn in school is the opposite of what happens in the real world. In school, you're always worried about minimums. You have to reach 20 pages or you have to have so many slides or whatever. Then you get out in the real world and you think, 'I have to have a minimum of 20 pages and 50 slides.
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Looking back on my own career, I've come to the conclusion that too much money is worse than too little.
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Hockey is the only thing that I'm not good at that I love.
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A magnificent cause can overcome a prickly personality, but your ability to enchant people increases if they like you, so you should aspire to both. You’ll know that you’re likeable when you can communicate freely, casually, and comfortably with people.
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Enchantment is the purest form of sales
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The first good reason to write a book is to add value to people’s lives.
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An MBA is a great degree for career paths like investment banking, finance, consulting, and large companies. An MBA is not necessarily the right path for starting a tech company. You should be building a prototype, not getting an MBA in that case.
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For me writing is as close to being an engineer as possible.
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Some things need to be believed to be seen.
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The root of great companies is make meaning vs. make money.
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It's hard to build community around mediocre and mundane writing.
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Just do what's right for the customer, and you'll be okay.
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You have to sit by the side of a river a very long time before a roast duck will fly into your mouth.
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