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Entitlement is the opposite of enchantment.

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Enchantment
Entitlement
Opposite
Opposites

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The record of what you do is forever recoverable because of Google. The lofty upside and scary downside makes reciprocity more important than ever. This is all good because it makes people think more before they do something that reduces their trustworthiness.
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Original visions are often wrong. Companies have to morph as they learn what customers don't want.
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How fast you are moving is more important than where you are.
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What you learn in school is the opposite of what happens in the real world. In school, you're always worried about minimums. You have to reach 20 pages or you have to have so many slides or whatever. Then you get out in the real world and you think, 'I have to have a minimum of 20 pages and 50 slides.
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To say that Windows 95 is just like the Mac is like finding a potato in the shape of Jesus and thinking you have witnessed the second coming
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Pursue joy, not happiness. This is probably the hardest lesson of all to learn. It probably seems to you that the goal in life is to be happy. Oh, you maybe have to sacrifice and study and work hard, but, by and large, happiness should be predictable.
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You really can't spend money on social media unless you really try. Social media is really more about effort than expense.
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The Future belongs to those who can spread ideas.
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One must understand what people are thinking, feeling and believing in order to enchant them.
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Think different in order to change the rules. By definition, if you don't change the rules you aren't a revolutionary, and if you don't think different, you won't change the rules.
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Some things need to be believed to be seen.
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The secret of evangelism is Guy's golden touch - whatever is gold, Guy touches. That’s very different than saying whatever Guy touches turns gold.
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A magnificent cause can overcome a prickly personality, but your ability to enchant people increases if they like you, so you should aspire to both. You’ll know that you’re likeable when you can communicate freely, casually, and comfortably with people.
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Social media allows me to pick my times for social interaction.
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Most of my life is over. I am going to enjoy my family and friends before any of us depart this earth. I'll never start another company. I'll never work long hours again. At this point in my life, I only answer to God, my wife, and my kids. Everything else is secondary - especially the expectations of strangers.
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Happiness is temporary and fleeting. ... Joy is the right goal.
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The hard part is implementing the decision, not making it.
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Don't worry, be crappy. Revolutionary means you ship and then test... Lots of things made the first Mac in 1984 a piece of crap - but it was a revolutionary piece of crap.
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Accept diversity and don't take any crap.
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