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I've tried to find a new elegance. It's not easy because people want to be shocked. They want explosive fashion. But explosions don't last, they disappear immediately and leave nothing but ashes.

Giorgio Armani

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Giorgio Armani
Age: 90
Born: 1934
Born: July 11
Entrepreneur
Fashion Designer
Fashion
Explosives
Leave
Explosions
Lasts
Elegance
Last
Shocked
Easy
Ashes
Find
Immediately
Nothing
Disappear
People
Tried
Explosive

More quotes by Giorgio Armani

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I've always thought of the T-shirt as the Alpha and Omega of the fashion alphabet, ... The White T.
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Jeans represent democracy in fashion.
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Through fashion I have shown my interpretation of the competitive spirit by dressing sportsmen and women, choosing to work with both those who are among the world's most renowned athletes and also those who are yet to achieve fame in the arena of sport.
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I wanted to dress the woman who lives and works, not the woman in a painting.
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In the beginning, I thought that women needed protection, on a style level, to have the right impact to let them realize their desire for success. Now, many years later, women no longer need a masculine uniform. Women have changed.
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The interesting thing about basketball is that it is played recreationally all over the world in playgrounds where people shoot hoops. Perhaps it is because of this that the look of the game seems to have been able to cross over into streetwear more easily than that of some sports that are confined to more specialist arenas.
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My brands all are unique in terms of their spirits, but they have the same Armani stamp. There is a level of taste which runs through every single product. Sitting side by side, they are perhaps more stimulating than they would be just on their own. It gives a new idea, a new proposal, a new perspective.
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That is what [Andy] Warhol portraits do: They elevate the subject into an icon of the pop culture he was documenting.
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I believe that style is the only real luxury,that is really desirable
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The secret is to remain true to your aesthetic vision, so that people can see that you really believe passionately in what you are doing. That way, they can relate to your style. At the same time, you experiment-you try new things.
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When I was younger, I never laughed. I was always sour. If I look at pictures of me from the past, I never see a smile. I think it came out of my insecurity. I had a lot of complexes.
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It would be very hard for me to do things somebody else's way.
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Of course, the muscular build of athletes is always a challenge for a designer, but my clothing's softness and comfort, which are central aspects of my stylistic vision, allow it to adapt to various physical builds effortlessly.
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I've always worked. I have always been too responsible. But I don't know how to live any other way. I think that this discipline was also demanded of me by my work.
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I sensed that women wanted to be a little different. My fluidity gave them a way of interpreting their bodies in a more personal, individual way.
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I believe that my clothes can give people a better image of themselves - that it can increase their feelings of confidence and happiness.
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I was an observer. I liked to listen rather than openly express myself. This trait is something that I've retained over the years.
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It was a long time ago, we were in the office, and we had finished work exhausted. A friend of a friend said 'Hey, take this it will give you energy,' so I thought I'd try it. I didn't know what it was. It made me laugh and laugh, like crazy...to the point that my back hurt' *he holds his hips* 'like I'd just had a baby.
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Elegance is not catching somebody's eyes, it's staying in somebody's memory
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Eliminate the superfluous.
Giorgio Armani