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Advertising is the modern substitute for argument its function is to make the worse appear the better.
George Santayana
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George Santayana
Age: 88 †
Born: 1863
Born: October 2
Died: 1952
Died: September 16
Essayist
Novelist
Philosopher
Poet
University Teacher
Writer
Madrid
Spain
Jorge Santayana
Jorge Augustín Nicolás Ruiz de Santayana
Jorge Augustin Nicolas Ruiz de Santayana
George Santayana
Religion
Substitute
Better
Substitutes
Make
Advertising
Appear
Argument
Worse
Function
Adverts
Modern
Advertisements
More quotes by George Santayana
Most men's conscience, habits, and opinions are borrowed from convention and gather continually comforting assurances from the same social consensus that originally suggested them.
George Santayana
It is possible to be a master in false philosophy, easier, in fact, than to be a master in the truth, because a false philosophy can be made as simple and consistent as one pleases.
George Santayana
I feel so much the continual death of everything and everybody, and have so learned to reconcile myself to it, that the final and official end loses most of its impressiveness.
George Santayana
The lover knows much more about absolute good and universal beauty than any logician or theologian, unless the latter, too, be lovers in disguise.
George Santayana
The mediocrity of everything in the great world of today is simply appalling. We live in intellectual slums.
George Santayana
Almost every wise saying has an opposite one, no less wise, to balance it.
George Santayana
Our character ... is an omen of our destiny, and the more integrity we have and keep, the simpler and nobler that destiny is likely to be.
George Santayana
The muffled syllables that Nature speaks Fill us with deeper longing for her word She hides a meaning that the spirit seeks, She makes a sweeter music than is heard.
George Santayana
Reason and happiness are like other flowers they wither when plucked.
George Santayana
A soul is but the last bubble of a long fermentation in the world.
George Santayana
What better comfort have we, or what other Profit in living Than to feed, sobered by the truth of Nature, Awhile upon her beauty, And hand her torch of gladness to the ages Following after?
George Santayana
Religion in its humility restores man to his only dignity, the courage to live by grace.
George Santayana
Bid, then, the tender light of faith to shine By which alone the mortal heart is led Unto the thinking of the thought divine.
George Santayana
We must welcome the future, remembering that soon it will be the past and we must respect the past, remembering that it was once all that was humanly possible.
George Santayana
There is wisdom in turning as often as possible from the familiar to the unfamiliar: it keeps the mind nimble, it kills prejudice, and it fosters humor.
George Santayana
. . . until the curtain was rung down on the last act of the drama (and it might have no last act!) he wished the intellectual cripples and the moral hunchbacks not to be jeered at perhaps they might turn out to be the heroes of the play.
George Santayana
The family is one of nature's masterpieces.
George Santayana
Tolerated people are never conciliated. They live on, but the aroma of their life is lost.
George Santayana
Government is the political representative of a natural equilibrium, of custom, of inertia it is by no means a representative of reason.
George Santayana
People never believe in volcanoes until the lava actually overtakes them.
George Santayana
