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I've done really well on one core principle which is, I think I have an intuitive ability to understand consumer behavior more than the average bear, and I'm not scared to bet the farm on that gut feeling.

Gary Vaynerchuk

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Gary Vaynerchuk
Age: 49
Born: 1975
Born: November 14
Author
Computer Scientist
Entrepreneur
Orator
Podcaster
Technology Evangelist
Winegrower
Writer
Babrujsk
Garyvee
Gennady Vaynerchuk
Gary Vee
Gary V
Thinking
Feeling
Intuitive
Ability
Guts
Understand
Principle
Feelings
Core
Well
Bear
Done
Scared
Really
Average
Farm
Think
Behavior
Consumer

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I'm not afraid to call a wine that tastes like Skittles or green peppers mixed with orange marmalade. I'll say, 'It tastes like chicken.' I mean, that's not what people think of when they think of wine, but that's what it tastes like to me and it hits home.
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IQ is a commodity, data is a commodity. I'm far more interested in watching people interact at a restaurant with their smartphone. We can all read 'Tech Crunch,' 'Ad Age.' I would rather be living in the trenches. I would rather be going to Whole Foods in Columbus Circle to watch people shop with their smartphones.
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Good salespeople sell value and social media is the best place to find this value because of its transparency.
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Now, if you truly understand how marketing works today, you know there is no individual six-month campaign there's only the 365-day campaign, during which you produce new content daily.
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You can't read about push ups. You gotta do them.
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Beaujolais is so underrated.
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People are chasing cash, not happiness. When you chase money, you're going to lose. You're just going to. Even if you get the money, you're not going to be happy.
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Storytelling is the game. It's what we all do. It's why Nike is Nike, it's why Apple is Apple, it's why Walt Disney built Disney World and it's why Vince McMahon makes a billion dollars.
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Jets are probably $2.7 or $2.8 billion. I'm nowhere close to that. The good news is I don't want to buy the Jets tomorrow. I love the journey of being an entrepreneur more than I like of the idea of buying the Jets.
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The reason we love our parents is because they loved us first. Every single company should take this advice.
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Legacy is greater than currency.
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The reason I became successful is because I touched. I touched my community.
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If you know exactly what you want to be, you need to spend as much time as possible with people who are actually that already.
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Great marketing is all about telling your story in such a way that it compels people to buy what you are selling.
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Really, truly, try to figure out what your palate is all about. If you've determined that you don't like dirty old stinky wine - old-world flavors - you probably like new-world fruit bombs. Stick to Shirazes and California Cabernets or Zinfandels.
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Word of mouth works now, much more than ever. @-reply every single person.
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