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You cannot underestimate the sharpness of people’s BS radar. They can spot a soulless, bureaucratic tactic a million miles away.

Gary Vaynerchuk

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Gary Vaynerchuk
Age: 48
Born: 1975
Born: November 14
Author
Computer Scientist
Entrepreneur
Orator
Podcaster
Technology Evangelist
Winegrower
Writer
Babrujsk
Garyvee
Gennady Vaynerchuk
Gary Vee
Gary V
Miles
Tactic
Million
Bureaucratic
Millions
Soulless
Away
Radar
Cannot
Tactics
People
Underestimate
Spot
Spots
Sharpness

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I have as big of an ego as it gets, but I have, stunningly, a lot of humility considering some of the accomplishments I've had.
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From age 16, I lived and breathed wine. I read every magazine and book about wine.
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Marketing just got hard.
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It's very logical: There is proven ROI in doing whatever you can to turn your customers into advocates for your brand or business. The way to create advocates is to offer superior customer service.
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I think what's happening for me, it's fun to see other things besides Facebook and Twitter take hold. The maturity of Tumblr as a real player is exciting. I think Pinterest has proved to be a major player. It's fun to see Instagram become a major player. It's fun to watch things like SnapChat, and Vine, try to vie to be the next thing.
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I definitely think there's some way to understand how people emotionally feel about somebody, but I don't think data collects it. They're not going to click your bit.ly link or click your TweetMeme retweet every time.
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When people are using their devices, it's probable that almost half are networking on social media.
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If you know exactly what you want to be, you need to spend as much time as possible with people who are actually that already.
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Eighty-five per cent of the crowd is going to fall in love with me - they're going to feel it, wow. But fifteen per cent are going to think, 'This guy is obnoxious.' I spend enormous time with them - every negative review of 'Crush It!' on Amazon has a response from me - and I can probably bring back ten of the fifteen.
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I am aware of the talent I was gifted and had to execute against it. It is just being very self aware and betting on your best strength.
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Great marketing is all about telling your story in such a way that it compels people to buy what you are selling.
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Innovation doesn't care about anyone.
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The reason I was able to grow my business was that every day, after producing 30 minutes of wine television, I spent 15 hours a day replying to every single person's e-mail and every single person's Twitter @ reply.
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I would argue heavily that the time that has been allocated to social used to come from television, and people are benefitting from it. People who are saying, 'Aw, you're spending all your time on Facebook, or all your time on Twitter,' I'd like to understand what the person used to do with that time.
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The reason we love our parents is because they loved us first. Every single company should take this advice.
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