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It (Twitter) closes the six degrees of separation to one degree of separation
Gary Vaynerchuk
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Gary Vaynerchuk
Age: 48
Born: 1975
Born: November 14
Author
Computer Scientist
Entrepreneur
Orator
Podcaster
Technology Evangelist
Winegrower
Writer
Babrujsk
Garyvee
Gennady Vaynerchuk
Gary Vee
Gary V
Degrees
Closes
Twitter
Separation
Degree
Six
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No matter who you are or what kind of company or organization you work for, your number-one job is to tell your story to the consumer wherever they are, and preferably at the moment they are deciding to make a purchase.
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It's still so rare for anyone to be personally acknowledged by a brand that the impact of such a simple, polite gesture on a customer's buying habits could be huge.
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The reason I was able to grow my business was that every day, after producing 30 minutes of wine television, I spent 15 hours a day replying to every single person's e-mail and every single person's Twitter @ reply.
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I'm an entrepreneur first and a wine critic second.
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Market like the year you are in.
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Today, getting people to hear your story on social media, and then act on it, requires using a platform’s native language, paying attention to context, understanding the nuances and subtle differences that make each platform unique, and adapting your content to match.
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Good salespeople sell value and social media is the best place to find this value because of its transparency.
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On Facebook, the definition of great content is not the content that makes the most sales, but the content that people most want to share with others.
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The reason we love our parents is because they loved us first. Every single company should take this advice.
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Brands mature over time, like a marriage. The bond you feel with your spouse is different than when you first met each other. Excitement and discovery are replaced by comfort and depth.
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If you know exactly what you want to be, you need to spend as much time as possible with people who are actually that already.
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Do what makes you happy. Keep it simple. Do the research. Work hard. Look ahead.
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Stop whining, start hustling.
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When we launched the WineLibrary website in 1996, I didn't even own a computer yet. I just understood that there was an opportunity here to market in a different way.
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It's easy to dream about it ... Much harder to execute it ....Work!
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I am aware of the talent I was gifted and had to execute against it. It is just being very self aware and betting on your best strength.
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For business, our internet love affair was a gift from the gods.
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The best marketing strategy ever: CARE
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Care Immensely or Die: This is a bigger culture shift than you realize.
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