Quote

More contact means more sharing of information, gossiping, exchanging, engaging - in short, more word of mouth.

Gary Vaynerchuk

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Gary Vaynerchuk
Age: 48
Born: 1975
Born: November 14
Author
Computer Scientist
Entrepreneur
Orator
Podcaster
Technology Evangelist
Winegrower
Writer
Babrujsk
Garyvee
Gennady Vaynerchuk
Gary Vee
Gary V
Mouth
Contact
Mouths
Short
Gossiping
Information
Exchanging
Word
Engaging
Means
Sharing
Mean
Marketing

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Use every customer point of contact to weave stories about who you are and what your brand stands for.
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It's about stories. If I can tell the story to America, whether it's Riesling or a boxer from Harlem, it will sell. I know on my gravestone it's going to be, 'Storyteller.'
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It's a very painful, eye-opening experience to realize, Wait a minute, my dad actually doesn't want me to be successful because he's not happy. Whether you call it misery loves company, it's not like parents are bad people. It's a human trait. It's just a thing.
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Even though I'm a hype man myself, I like the practicality of it all. People who understand how to turn a profit. At the end of the day, this is still business so I'm looking for real practical knowledge of how to actually make money, not necessarily raise it.
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I measure my success by how happy I am, not how big the business is or how much money I've made.
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When we launched the WineLibrary website in 1996, I didn't even own a computer yet. I just understood that there was an opportunity here to market in a different way.
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Storytelling is the game. It's what we all do.
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What's the ROI of your Mom?
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You cannot underestimate people's ability to spot a soulless, bureaucratic tactic a million miles away. It's a big reason why so many companies that have dipped a toe in social media waters have failed miserably.
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Many people who I respected were disappointed when I started 'Wine Library TV.' They thought I was dumbing down wine, but I always knew I was one of the biggest producers of new wine drinkers in the world, and people are realizing it now.
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I have as big of an ego as it gets, but I have, stunningly, a lot of humility considering some of the accomplishments I've had.
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Know the philosophy, know the details, and ignore everything in the middle.
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Anyone working for a big company might be skeptical that a large business, or even a strictly online business, can form the same kind of friendly, loyal relationship with customers as a local retailer. I'm saying it's already been done because I lived it.
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No relationships should be taken for granted. They are what life is all about, the whole point. How we cultivate our relationships is often the greatest determinant of the type of life we get to live.
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Marketing just got hard.
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Company culture is the backbone of any successful organization.
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Beaujolais is so underrated.
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No matter who you are or what kind of company or organization you work for, your number-one job is to tell your story to the consumer wherever they are, and preferably at the moment they are deciding to make a purchase.
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On Facebook, the definition of great content is not the content that makes the most sales, but the content that people most want to share with others.
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From age 16, I lived and breathed wine. I read every magazine and book about wine.
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