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It's very logical: There is proven ROI in doing whatever you can to turn your customers into advocates for your brand or business. The way to create advocates is to offer superior customer service.
Gary Vaynerchuk
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Gary Vaynerchuk
Age: 49
Born: 1975
Born: November 14
Author
Computer Scientist
Entrepreneur
Orator
Podcaster
Technology Evangelist
Winegrower
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Babrujsk
Garyvee
Gennady Vaynerchuk
Gary Vee
Gary V
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Marketing just got hard.
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I'm a storyteller. I love to tell stories about brands. I love to tell stories, period. I like painting pictures through the words, and that's what I do.
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I pride myself in listening. When you have people paying attention to you, your biggest job is to listen what they want. Deliver what your community wants.
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Give, give, give, give… Ask.
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As much as I love crisp, clean whites, there's always a time for rich but balanced Chardonnays with oak, especially at Thanksgiving.
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From age 16, I lived and breathed wine. I read every magazine and book about wine.
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I attract a crowd, not because I'm an extrovert or I'm over the top or I'm oozing with charisma. It's because I care.
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Many people who I respected were disappointed when I started 'Wine Library TV.' They thought I was dumbing down wine, but I always knew I was one of the biggest producers of new wine drinkers in the world, and people are realizing it now.
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Effort is grossly underrated.
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Remember the guy in the 80s walking around with a boombox on his shoulder? Why'd he do that? Because it told a story about who he was. Expressing yourself is big business.
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We only get to play this game one time, one life.
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When I was 17 or 18 I wanted to become a wine expert, and my parents wouldn't let me drink. So I was devastated. All I could do was read, and I read and I read. And I'd read something like, you know, 'Subtle hints of cassis.
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When people are using their devices, it's probable that almost half are networking on social media.
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True success - financial, personal, and professional - lies above all in loving your family, working hard, and living your passion. In telling your story. In authenticity, hustle, and patience. In caring fiercely about the big and the small stuff. In valuing legacy over currency.
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Great marketing is all about telling your story in such a way that it compels people to buy what you are selling.
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Without hustle, talent will only carry you so far.
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What's the ROI of your mum? You can't put a value on a relationship.
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