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A vast sector of modern advertising... does not appeal to reason but to emotion like any other kind of hypnoid suggestion, it tries to impress its objects emotionally and then make them submit intellectually.

Erich Fromm

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Erich Fromm
Age: 79 †
Born: 1900
Born: March 23
Died: 1980
Died: March 18
Philosopher
Psychoanalyst
Psychologist
Sociologist
University Teacher
Writer
Frankfurt/Main
Emotion
Emotionally
Modern
Appeal
Doe
Tries
Reason
Submit
Suggestion
Trying
Appeals
Intellectually
Kind
Vast
Sector
Make
Advertising
Suggestions
Like
Objects
Impress

More quotes by Erich Fromm

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Integrity simply means a willingness not to violate one's identity, in the many ways in which such violation is possible.
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The most important misunderstanding seems to me to lie in a confusion between the human necessities which I consider part of human nature, and the human necessities as they appear as drives, needs, passions, etc., in any given historical period.
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Society must be organized in such a way that mans social, loving nature is not separated from his social existence, but becomes one with it.
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Love is hot a higher power which descends upon mn nor a duty which is imposed upon him it is his own power by which he relates himself to the world and makes it truly his.
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The criterion of mental health is not one of individual adjustment to a given social order, but a universal one, valid for all men, of giving a satisfactory answer to the problem of human existence.
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The whole life of the individual is nothing but the process of giving birth to himself indeed, we should be fully born when we die.
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Man may be defined as the animal that can say ''I,'' that can be aware of himself as a separate entity.
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Love is the only way of knowledge, which in the act of union answers my quest. In the act of loving, of giving myself, in the act of penetrating the other person, I find myself, I discover myself, I discover us both, I discover man.
Erich Fromm
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In the development of both capitalism and communism, as we visualize them in the next fifty or a hundred years, the processes that encourage human alienation will continue.
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Education makes machines which act like men and produces men who act like machines.
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The most important influence on a child is the character of its parents, rather than this or that single event.
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People think that to love is simple, but that to find the right object to love - or to be loved by - is difficult.
Erich Fromm
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Man is born as a freak of nature, being within nature and yet transcending it. He has to find principles of action and decision-making which replace the principles of instincts.
Erich Fromm
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Can freedom become a burden, too heavy for man to bear, something he tries to escape from?..Is there not also, perhaps, besides an innate desire for freedom, an instinctive wish for submission?
Erich Fromm
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Love isn't something natural. Rather it requires discipline, concentration, patience, faith, and the overcoming of narcissism. It isn't a feeling, it is a practice.
Erich Fromm
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I need you because I love you.
Erich Fromm
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The essential difference between the unhappy, neurotic type person and him of great joy is the difference between get and give.
Erich Fromm
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[Carl Gustav] Jung was not right when he said that the unconscious message is always written clearly and so there is no need to seek to discover the distortions, because one must recognize that many dreams are more or less distortions.
Erich Fromm
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Man does not only sell commodities, he sells himself and feels himself to be a commodity.
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In fact, there are very important writings of Marx which are not even translated into English.
Erich Fromm