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There are really two things that have to occur in order for a new technology to be affordable to the mass market. One is you need economies of scale. The other is you need to iterate on the design. You need to go through a few versions.

Elon Musk

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Elon Musk
Age: 53
Born: 1971
Born: June 28
Actor
Aerospace Engineer
Engineer
Entrepreneur
Inventor
Investor
Programmer
Pretoria
South Africa
Elon Reeve Musk
Elon R. Musk
Elon R Musk
Technology
Affordable
Economy
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Two
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Really
Mass
Iterate
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Economies

More quotes by Elon Musk

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I think life on Earth must be about more than just solving problems... It's got to be something inspiring, even if it is vicarious.
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Self-driving cars are the natural extension of active safety and obviously something we should do.
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The primary means of energy generation is going to solar. It will at least be a plurality, and probably be a slight majority in the long term.
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An asteroid or a supervolcano could certainly destroy us, but we also face risks the dinosaurs never saw: An engineered virus, nuclear war, inadvertent creation of a micro black hole, or some as-yet-unknown technology could spell the end of us.
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What I'm trying to do is, is to make a significant difference in space flight. And help make space flight accessible to almost anyone.
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Yeah, well I think anyone who likes fast cars will love the Tesla. And it has fantastic handling by the way. I mean this car will crush a Porsche on the track, just crush it. So if you like fast cars, you'll love this car. And then oh, by the way, it happens to be electric and it's twice the efficiency of a Prius.
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The extension of life beyond Earth is the most important thing we can do as a species.
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Biofuels such as ethanol require enormous amounts of cropland and end up displacing either food crops or natural wilderness, neither of which is good.
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Work like hell. I mean you just have to put in 80 to 100 hour weeks every week. [This] improves the odds of success. If other people are putting in 40 hour work weeks and you’re putting in 100 hour work weeks, then even if you’re doing the same thing you know that you will achieve in 4 months what it takes them a year to achieve.
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It's just mind-blowingly awesome. I apologize, and I wish I was more articulate, but it's hard to be articulate when your mind's blown-but in a very good way.
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When you struggle with a problem, that's when you understand it.
Elon Musk
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I think you should always be seeking negative feedback.
Elon Musk
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Does the logic connect? What are the range of probably outcomes? You want to figure out what those probabilities are and ideally be the House. It's fine to gamble, as long as you're the House. Also, listen to critical feedback, particularly from friends. Generally they will be thinking it but they won't tell you.
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Fear is a hard thing to deal with. I feel it quite strongly. If I think something is important enough, I'll make myself do it in spite of fear. But it can really sap the will. I hate fear, I wish I had it less.
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When something is important enough, you do it even if the odds are not in your favor.
Elon Musk
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I'm glad to see that BMW is bringing an electric car to market. That's cool.
Elon Musk
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Target launch date for Falcon I maiden flight is Halloween(October 31) from our island launch complex in the Kwajalein Atoll. For potential customers out there, I should mention that Kwajalein has some of the worlds best scuba diving and snorkeling! It is literally a tropical paradise.
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It was obvious to me that we could never colonize Mars without reusability, any more than America would have been colonized if they had to burn the ships after every trip.
Elon Musk
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It's a fixer-upper of a planet but we could make it work.
Elon Musk
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You need to live in a dome initially but over time you could terraform Mars to look like Earth and eventually walk around outside without anything on. ... So it's a fixer-upper of a planet.
Elon Musk