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Marketing is what you do when your product is no good.

Edwin Land

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Edwin Land
Age: 81 †
Born: 1909
Born: May 7
Died: 1991
Died: March 1
Entrepreneur
Inventor
Photographer
Physicist
Bridgeport
Connecticut
Edwin Land
Edwin Herbert Land
E.H. Land
Marketing
Advertising
Product
Products
Good

More quotes by Edwin Land

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The very essence of democracy is the absolute faith that while people must cooperate, the first function of democracy, its peculiar gift, is to develop each individual into everything that he might be.
Edwin Land
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Profundity and originality are attributes of single, if not singular, minds.
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Politeness is the poison of collaboration.
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I have long aspired to make our company a noble prototype of industry, penetrating in science, reliable in engineering, creative in aesthetics and wholesomely prosperous in economics.
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We took nothing from anybody. We gave a great deal to the world. The only thing keeping us alive is our brilliance. The only thing that keeps our brilliance alive is our patents.
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I believe that each young person is different from any other who has ever lived, as different as his fingerprints: that he could bring to the world a wonderful and special way of solving unsolved problems, that in his special way, he can be great.
Edwin Land
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The test of an invention is the power of an inventor to push it through in the face of staunch-not opposition, but indifference-in society.
Edwin Land
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A significant inventionmust be startling, unexpected. It must come to a world that is not prepared for it.
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The most important thing about power is to make sure you don't have to use it.
Edwin Land
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A premature attempt to explain something that thrills you will destroy your perceptivity rather than increase it, because your tendency will be to explain away rather than seek out.
Edwin Land
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Industry is best at the intersection of science and art.
Edwin Land
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An essential aspect of creativity is not being afraid to fail.
Edwin Land
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There's a rule they don't teach you at the Harvard Business School. It is, if anything is worth doing, it's worth doing to excess.
Edwin Land
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Why do I want to believe what I believe?... Science, to put it somewhat vulgarly, is a technique to keep yourself from kidding yourself.
Edwin Land
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You always start with a fantasy. Part of the fantasy technique is to visualize something as perfect. Then with the experiments you work back from the fantasy to reality, hacking away at the components.
Edwin Land
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An invention that is quickly accepted will turn out to be a rather trivial alteration of something that has already existed.
Edwin Land
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Colour is always a consequence, never a cause.
Edwin Land
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In this country, there is an opportunity for the development of man's intellectual, cultural, and spiritual potentialities that has never existed before in the history of our species. I mean not simply an opportunity for greatness for a few, but an opportunity for greatness for the many.
Edwin Land
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Over the years, I have learned that every significant invention has several characteristics. By definition it must be startling, unexpected, and must come into a world that is not prepared for it. If the world were prepared for it, it would not be much of an invention.
Edwin Land
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Don't do anything that someone else can do.
Edwin Land