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Marketing is what you do when your product is no good.

Edwin Land

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Edwin Land
Age: 81 †
Born: 1909
Born: May 7
Died: 1991
Died: March 1
Entrepreneur
Inventor
Photographer
Physicist
Bridgeport
Connecticut
Edwin Land
Edwin Herbert Land
E.H. Land
Good
Marketing
Advertising
Product
Products

More quotes by Edwin Land

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I submit to you that when in each man the dream of personal greatness dies, democracy loses the real source of its future strength.
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Science is a method to keep yourself from kidding yourself.
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Profundity and originality are attributes of single, if not singular, minds.
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As I review the nature of the creative drive in the inventive scientists that have been around me, as well as in myself, I find the first event is an urge to make a significant intellectual contribution that can be tangible embodied in a product or process.
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In a few wretched buildings, we created a whole new industry with international significance.
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Politeness is the poison of collaboration.
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We live in a world changing so rapidly that what we mean frequently by common sense is doing the thing that would have been right last year.
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The most important thing about power is to make sure you don't have to use it.
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[A Polaroid camera] places before you a thing that is more of the thing than the thing was.
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You cannot separate the composition from the life of the moment. It is all one thing, to be decided in a split second while you're living through it.
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Colour is always a consequence, never a cause.
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I don't mind conducting the orchestra if I can play the violin.
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You always start with a fantasy. Part of the fantasy technique is to visualize something as perfect. Then with the experiments you work back from the fantasy to reality, hacking away at the components.
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Creativity is the sudden cessation of stupidity.
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Over the years, I have learned that every significant invention has several characteristics. By definition it must be startling, unexpected, and must come into a world that is not prepared for it. If the world were prepared for it, it would not be much of an invention.
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The test of an invention is the power of an inventor to push it through in the face of staunch-not opposition, but indifference-in society.
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My motto is very personal and may not fit anyone else or any other company. It is: Don't do anything that someone else can do. Don't undertake a project unless it is manifestly important and nearly impossible.
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We can be dramatic, even theatrical we can be persuasive but the message we are telling must be true.
Edwin Land
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It is a curious property of research activity that after the problem has been solved the solution seems obvious. This is true not only for those who have not previously been acquainted with the problem, but also for those who have worked over it for years.
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Our society is changing so rapidly that none of us can know what it is or where it is going.
Edwin Land