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I do believe that there are some universal cognitive tasks that are deep and profound - indeed, so deep and profound that it is worthwhile to understand them in order to design our displays in accord with those tasks.

Edward Tufte

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Edward Tufte
Age: 82
Born: 1942
Born: March 14
Computer Scientist
Graphic Designer
Political Scientist
Sculptor
Statistician
University Teacher
Writer
Kansas City
Missouri
Edward R. Tufte
Edward Rolfe Tufte
Edward Rolf Tufte
Profound
Indeed
Universal
Displays
Deep
Cognitive
Design
Accord
Understand
Display
Order
Worthwhile
Believe
Tasks

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The world is much more interesting than any one discipline.
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The idea is that the content is the interface, the information is the interface, not computer-administrative debris.
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The goal is to provide analytical tools that will last students a lifetime
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We've drifted into this presentation mode without realizing the cost to the content and the audience in the process.
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A curious consequence is that I have become a minor celebrity.
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Public discussions are part of what it takes to make changes in the trillions of graphics published each year.
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If the statistics are boring, you've got the wrong numbers.
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There is no such thing as information overload, just bad design. If something is cluttered and/or confusing, fix your design.
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The world is generally multivariate
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There are many true statements about complex topics that are too long to fit on a PowerPoint slide.
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It is not how much empty space there is, but rather how it is used. It is not how much information there is, but rather how effectively it is arranged.
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Great design is not democratic it comes from great designers. If the standard is lousy, then develop another standard.
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The commonality between science and art is in trying to see profoundly - to develop strategies of seeing and showing.
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The world is complex, dynamic, multidimensiona l the paper is static, flat. How are we to represent the rich visual world of experience and measurement on mere flatland?
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I am certainly not an intellectual relativist, nor a moral relativist.
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My father worked for governments all his life as an engineer and public works director.
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Clutter and confusion are failures of design, not attributes of information.
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The point of the essay is to change things.
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If you like overheads, you'll love PowerPoint.
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Beautiful Evidence is about the theory and practice of analytical design.
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