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I do believe that there are some universal cognitive tasks that are deep and profound - indeed, so deep and profound that it is worthwhile to understand them in order to design our displays in accord with those tasks.

Edward Tufte

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Edward Tufte
Age: 82
Born: 1942
Born: March 14
Computer Scientist
Graphic Designer
Political Scientist
Sculptor
Statistician
University Teacher
Writer
Kansas City
Missouri
Edward R. Tufte
Edward Rolfe Tufte
Edward Rolf Tufte
Believe
Tasks
Profound
Indeed
Universal
Displays
Deep
Cognitive
Design
Accord
Understand
Display
Order
Worthwhile

More quotes by Edward Tufte

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I am certainly not an intellectual relativist, nor a moral relativist.
Edward Tufte
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Great design is not democratic it comes from great designers. If the standard is lousy, then develop another standard.
Edward Tufte
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The world is complex, dynamic, multidimensiona l the paper is static, flat. How are we to represent the rich visual world of experience and measurement on mere flatland?
Edward Tufte
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The world is generally multivariate
Edward Tufte
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There is no such thing as information overload, just bad design. If something is cluttered and/or confusing, fix your design.
Edward Tufte
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There are only two industries that refer to their customers as 'users'.
Edward Tufte
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Confusion and clutter are failures of design, not attributes of information. And so the point is to find design strategies that reveal detail and complexity - rather than to fault the data for an excess of complication. Or, worse, to fault viewers for a lack of understanding.
Edward Tufte
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There are many true statements about complex topics that are too long to fit on a PowerPoint slide.
Edward Tufte
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I think it is important for software to avoiding imposing a cognitive style on workers and their work.
Edward Tufte
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It is straightforward for me to be ethical, responsible, and kind-hearted because I have the resources to support that.
Edward Tufte
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If the statistics are boring, you've got the wrong numbers.
Edward Tufte
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In general, I think audiences are a lot smarter than people think. So, it's not know your audience, it's respect your audience, and really know your content.
Edward Tufte
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Beautiful Evidence is about the theory and practice of analytical design.
Edward Tufte
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The commonality between science and art is in trying to see profoundly - to develop strategies of seeing and showing.
Edward Tufte
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It is not how much empty space there is, but rather how it is used. It is not how much information there is, but rather how effectively it is arranged.
Edward Tufte
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The world is much more interesting than any one discipline.
Edward Tufte
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What gets left out is the narrative between the bullets, which would tell us who's going to do what and how we're going to achieve the generic goals on the list.
Edward Tufte
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A curious consequence is that I have become a minor celebrity.
Edward Tufte
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I hope that I am generous and tolerant, but certainly on the intellectual side I think that there are discoverable truths, and some things that are closer approximations to the truth than others.
Edward Tufte
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I was writing a chapter of Beautiful Evidence on the subject of the sculptural pedestal, which led to my thinking about what's up on the pedestal - the great leader.
Edward Tufte