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The world is complex, dynamic, multidimensiona l the paper is static, flat. How are we to represent the rich visual world of experience and measurement on mere flatland?

Edward Tufte

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Edward Tufte
Age: 82
Born: 1942
Born: March 14
Computer Scientist
Graphic Designer
Political Scientist
Sculptor
Statistician
University Teacher
Writer
Kansas City
Missouri
Edward R. Tufte
Edward Rolfe Tufte
Edward Rolf Tufte
World
Visual
Represent
Complexes
Measurement
Complex
Static
Mere
Dynamic
Paper
Flat
Rich
Flats
Experience
Visuals

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Allowing artist-illustrators to control the design and content of statistical graphics is almost like allowing typographers to control the content, style, and editing of prose.
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Make all visual distinctions as subtle as possible, but still clear and effective.
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Clutter and confusion are failures of design, not attributes of information.
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If the statistics are boring, you've got the wrong numbers.
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Graphical excellence is that which gives to the viewer the greatest number of ideas in the shortest time with the least ink in the smallest space.
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We've drifted into this presentation mode without realizing the cost to the content and the audience in the process.
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In general, I think audiences are a lot smarter than people think. So, it's not know your audience, it's respect your audience, and really know your content.
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The world is generally multivariate
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Good design is clear thinking made visible, bad design is stupidity made visible
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If you like overheads, you'll love PowerPoint.
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There are many true statements about complex topics that are too long to fit on a PowerPoint slide.
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I think it is important for software to avoiding imposing a cognitive style on workers and their work.
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There is no such thing as information overload, just bad design. If something is cluttered and/or confusing, fix your design.
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Simple design, intense content.
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I am certainly not an intellectual relativist, nor a moral relativist.
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It is straightforward for me to be ethical, responsible, and kind-hearted because I have the resources to support that.
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I do believe that there are some universal cognitive tasks that are deep and profound - indeed, so deep and profound that it is worthwhile to understand them in order to design our displays in accord with those tasks.
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My father worked for governments all his life as an engineer and public works director.
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The goal is to provide analytical tools that will last students a lifetime
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The point of the essay is to change things.
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