Quote

There are only two industries that refer to their customers as 'users'.

Edward Tufte

Change background

T
T
T

Change font

TAGS & TOPICS

Edward Tufte
Age: 82
Born: 1942
Born: March 14
Computer Scientist
Graphic Designer
Political Scientist
Sculptor
Statistician
University Teacher
Writer
Kansas City
Missouri
Edward R. Tufte
Edward Rolfe Tufte
Edward Rolf Tufte
Industry
Technology
Two
Industries
Refer
Users
Programming
Customers
Computer

More quotes by Edward Tufte

Image
I do believe that there are some universal cognitive tasks that are deep and profound - indeed, so deep and profound that it is worthwhile to understand them in order to design our displays in accord with those tasks.
Edward Tufte
Image
Make all visual distinctions as subtle as possible, but still clear and effective.
Edward Tufte
Image
The world is much more interesting than any one discipline.
Edward Tufte
Image
Design cannot rescue failed content.
Edward Tufte
Image
Graphical excellence is that which gives to the viewer the greatest number of ideas in the shortest time with the least ink in the smallest space.
Edward Tufte
Image
In general, I think audiences are a lot smarter than people think. So, it's not know your audience, it's respect your audience, and really know your content.
Edward Tufte
Image
I was writing a chapter of Beautiful Evidence on the subject of the sculptural pedestal, which led to my thinking about what's up on the pedestal - the great leader.
Edward Tufte
Image
Confusion and clutter are failures of design, not attributes of information. And so the point is to find design strategies that reveal detail and complexity - rather than to fault the data for an excess of complication. Or, worse, to fault viewers for a lack of understanding.
Edward Tufte
Image
I hope that I am generous and tolerant, but certainly on the intellectual side I think that there are discoverable truths, and some things that are closer approximations to the truth than others.
Edward Tufte
Image
It is not how much empty space there is, but rather how it is used. It is not how much information there is, but rather how effectively it is arranged.
Edward Tufte
Image
The world is generally multivariate
Edward Tufte
Image
My father worked for governments all his life as an engineer and public works director.
Edward Tufte
Image
We've drifted into this presentation mode without realizing the cost to the content and the audience in the process.
Edward Tufte
Image
It is straightforward for me to be ethical, responsible, and kind-hearted because I have the resources to support that.
Edward Tufte
Image
Public discussions are part of what it takes to make changes in the trillions of graphics published each year.
Edward Tufte
Image
A curious consequence is that I have become a minor celebrity.
Edward Tufte
Image
Great design is not democratic it comes from great designers. If the standard is lousy, then develop another standard.
Edward Tufte
Image
I think it is important for software to avoiding imposing a cognitive style on workers and their work.
Edward Tufte
Image
The commonality between science and art is in trying to see profoundly - to develop strategies of seeing and showing.
Edward Tufte
Image
If you like overheads, you'll love PowerPoint.
Edward Tufte