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On trade, our hypocrisy is at its most appalling. Trade reform isn't about charity, it's about justice, and this campaign, Trade Justice is an unstoppable idea.

Edward de Bono

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Edward de Bono
Age: 88 †
Born: 1933
Born: May 19
Died: 2021
Died: June 9
Philosopher
Physician
Psychologist
University Teacher
Republic of Malta
Edward Charles Francis Publius de Bono
Ideas
Campaign
Campaigns
Reform
Charity
Trade
Poverty
Unstoppable
Justice
Appalling
Idea
Hypocrisy

More quotes by Edward de Bono

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We need creativity in order to break free from the temporary structures that have been set up by a particular sequence of experience.
Edward de Bono
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You can analyse the past, but you have to design the future
Edward de Bono
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Analysis is simplifying, breaking down things into parts, picking out strands and elements. Analysis is comparing unknown things with things that are known. Analysis also involves picking out relationships and putting them back together as a whole.
Edward de Bono
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It is better to have enough ideas for some of them to be wrong, than to be always right by having no ideas at all.
Edward de Bono
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Every valuable creative idea must always be logical in hindsight. If it were not, we would never be able to see its value.
Edward de Bono
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A characteristic of intuitive solutions and new ideas is that of being obvious once they are discovered.
Edward de Bono
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If you wait for opportunities to occur, you will be one of the crowd.
Edward de Bono
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It is well known that problem avoidance is an important part of problem solving. Instead of solving the problem you go upstream and alter the system so that the problem does not occur in the first place.
Edward de Bono
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We may have a perfectly adequate way of doing something, but that does not mean there cannot be a better way. So we set out to find an alternative way. This is the basis of any improvement that is not fault correction or problem solving.
Edward de Bono
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Critical thinking does seem a superior sort of thinking because it seems as though the critic is actually going beyond the scope of what is being criticized in order to criticize it. That is only rarely a true assumption because, most often, the critic will seize on some little aspect that he or she understands and tackle only that.
Edward de Bono
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Mock the devil, and he will flee from thee.
Edward de Bono
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An expert is someone who has succeeded in making decisions and judgements simpler through knowing what to pay attention to and what to ignore.
Edward de Bono
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If you never change your mind, why have one?
Edward de Bono
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Most executives, many scientists, and almost all business school graduates believe that if you analyze data, this will give you new ideas. Unfortunately, this belief is totally wrong. The mind can only see what it is prepared to see.
Edward de Bono
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It's not enough to rage against the lie.. you've got to replace it with the truth.
Edward de Bono
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The mind can only see what it is prepared to see.
Edward de Bono
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The concept of logical thinking is selection and this is brought about by the processes of acceptance and rejection. Rejection is the basis of logical thinking.
Edward de Bono
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Unhappiness is best defined as the difference between our talents and our expectations.
Edward de Bono
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Happiness is for those who don't really need it. So I can live without happiness.
Edward de Bono
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You cannot dig a hole in a different place by digging the same hole deeper
Edward de Bono