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Simplicity before understanding is simplistic simplicity after understanding is simple.

Edward de Bono

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Edward de Bono
Age: 88 †
Born: 1933
Born: May 19
Died: 2021
Died: June 9
Philosopher
Physician
Psychologist
University Teacher
Republic of Malta
Edward Charles Francis Publius de Bono
Simplistic
Simplicity
Understanding
Simple

More quotes by Edward de Bono

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If you do not design the future, someone or something else will design it for you.
Edward de Bono
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We may have a perfectly adequate way of doing something, but that does not mean there cannot be a better way. So we set out to find an alternative way. This is the basis of any improvement that is not fault correction or problem solving.
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It wouldn't cost too much to change the rules of trade so that poor countries can work their way out of poverty. But the world's leaders won't act unless they hear enough people telling them. And every day they fail to act, thousands of people die because they can't afford the basics of survival.
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If you wait for opportunities to occur, you will be one of the crowd.
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The effective thinker treats arrogance as the major sin of thinking.
Edward de Bono
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People should realize we're jerks just like them.
Edward de Bono
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Studies have shown that 90% of error in thinking is due to error in perception. If you can change your perception, you can change your emotion and this can lead to new ideas.
Edward de Bono
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It is better to have enough ideas for some of them to be wrong, than to be always right by having no ideas at all.
Edward de Bono
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I think school is a place where thinking should be taught.
Edward de Bono
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Humor is probably the most significant characteristics of the human mind. Far more significant than reason. In fact, reason is actually a very cheap commodity.
Edward de Bono
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Lateral thinking... is the process of using information to bring about creativity and insight restructuring. Lateral thinking can be learned, practised and used. It is possible to acquire skill in it just as it is possible to acquire skill in mathematics.
Edward de Bono
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We need creativity in order to break free from the temporary structures that have been set up by a particular sequence of experience.
Edward de Bono
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You can't dig a different hole by digging the same one deeper.
Edward de Bono
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You cannot dig a hole in a different place by digging the same hole deeper
Edward de Bono
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Analysis is simplifying, breaking down things into parts, picking out strands and elements. Analysis is comparing unknown things with things that are known. Analysis also involves picking out relationships and putting them back together as a whole.
Edward de Bono
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Complexity creates confusion, simplicity focus.
Edward de Bono
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Logic will never change emotion or perception.
Edward de Bono
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Creativity gives the possibility of some sort of achievement to everyone.
Edward de Bono
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Possibilities play a much bigger role in thinking than most people believe. Without possibilities you cannot make progress.
Edward de Bono
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Unhappiness is best defined as the difference between our talents and our expectations.
Edward de Bono