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Companies that solely focus on competition will ultimately die. Those that focus on value creation will thrive.
Edward de Bono
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Edward de Bono
Age: 88 †
Born: 1933
Born: May 19
Died: 2021
Died: June 9
Philosopher
Physician
Psychologist
University Teacher
Republic of Malta
Edward Charles Francis Publius de Bono
Values
Ultimately
Inspirational
Competition
Value
Motivational
Creation
Softball
Focus
Solely
Company
Thrive
Dies
Companies
More quotes by Edward de Bono
A good design is not a democratic consensus.
Edward de Bono
A characteristic of intuitive solutions and new ideas is that of being obvious once they are discovered.
Edward de Bono
We need creativity in order to break free from the temporary structures that have been set up by a particular sequence of experience.
Edward de Bono
To me, a faith in Jesus Christ that is not aligned with the poor ... it's nothing.
Edward de Bono
Creativity gives the possibility of some sort of achievement to everyone.
Edward de Bono
You can't dig a different hole by digging the same one deeper.
Edward de Bono
Happiness is for those who don't really need it. So I can live without happiness.
Edward de Bono
Child mortality since 2000 is down by 2.65 million a year. That's a rate of 7,256 children's lives saved each day. ... It drives me nuts that most people don't seem to know this news.
Edward de Bono
Lateral thinking... is the process of using information to bring about creativity and insight restructuring. Lateral thinking can be learned, practised and used. It is possible to acquire skill in it just as it is possible to acquire skill in mathematics.
Edward de Bono
You cannot dig a hole in a different place by digging the same hole deeper
Edward de Bono
This new meta-system is very much in favor of the self, but a self that is based on a proper sense of dignity, not on an inflated ego. A person who dare not admit he is wrong inflates his ego but weakens his self.
Edward de Bono
My thinking was taught to tribes in South Africa like the Zulus and Xhosas. At the time there were about 210 fights breaking out among them every month, but after they listened to my lessons, this fell to just four.
Edward de Bono
Creativity is a great motivator because it makes people interested in what they are doing. Creativity gives hope that there can be a worthwhile idea. Creativity gives the possibility of some sort of achievement to everyone. Creativity makes life more fun and more interesting.
Edward de Bono
The vertical thinker says: 'I know what I am looking for.' The lateral thinker says: 'I am looking but I won't know what I am looking for until I have found it.'
Edward de Bono
The effective thinker treats arrogance as the major sin of thinking.
Edward de Bono
The system will always be defended by those countless people who have enough intellect to defend but not quite enough to innovate.
Edward de Bono
There is no doubt that creativity is the most important human resource of all.
Edward de Bono
Do we have the will to make poverty history?
Edward de Bono
The music that really turns me on is either running toward God or away from God. Both recognize the pivot, that God is at the center of the jaunt.
Edward de Bono
People should realize we're jerks just like them.
Edward de Bono
