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Creative thinking - in terms of idea creativity - is not a mystical talent. It is a skill that can be practised and nurtured.
Edward de Bono
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Edward de Bono
Age: 88 †
Born: 1933
Born: May 19
Died: 2021
Died: June 9
Philosopher
Physician
Psychologist
University Teacher
Republic of Malta
Edward Charles Francis Publius de Bono
Term
Nurtured
Idea
Mystical
Ideas
Skill
Thinking
Skills
Terms
Creativity
Talent
Creative
Practised
More quotes by Edward de Bono
There is no doubt that creativity is the most important human resource of all.
Edward de Bono
Our existing thinking habits are excellent, just as the rear wheels of a motor car are excellent, but not enough.
Edward de Bono
Effectiveness without values is a tool without a purpose.
Edward de Bono
Studies have shown that 90% of error in thinking is due to error in perception. If you can change your perception, you can change your emotion and this can lead to new ideas.
Edward de Bono
Companies that solely focus on competition will ultimately die. Those that focus on value creation will thrive.
Edward de Bono
Teaching thinking for just five hours to unemployed youngsters increased employment 500 percent.
Edward de Bono
Lateral thinking... is the process of using information to bring about creativity and insight restructuring. Lateral thinking can be learned, practised and used. It is possible to acquire skill in it just as it is possible to acquire skill in mathematics.
Edward de Bono
Mock the devil, and he will flee from thee.
Edward de Bono
Complexity creates confusion, simplicity focus.
Edward de Bono
You cannot dig a hole in a different place by digging the same hole deeper
Edward de Bono
A characteristic of intuitive solutions and new ideas is that of being obvious once they are discovered.
Edward de Bono
Most executives, many scientists, and almost all business school graduates believe that if you analyze data, this will give you new ideas. Unfortunately, this belief is totally wrong. The mind can only see what it is prepared to see.
Edward de Bono
Western traditions of education have emphasized knowledge analysis, description and debate. They all have a part to play, but today there is a whole vast aspect of doing that has just been left out. Operacy is what keeps society going.
Edward de Bono
Child mortality since 2000 is down by 2.65 million a year. That's a rate of 7,256 children's lives saved each day. ... It drives me nuts that most people don't seem to know this news.
Edward de Bono
This new meta-system is very much in favor of the self, but a self that is based on a proper sense of dignity, not on an inflated ego. A person who dare not admit he is wrong inflates his ego but weakens his self.
Edward de Bono
Happiness is for those who don't really need it. So I can live without happiness.
Edward de Bono
An expert is someone who has succeeded in making decisions and judgements simpler through knowing what to pay attention to and what to ignore.
Edward de Bono
You cannot look in a new direction by looking harder in the same direction.
Edward de Bono
If you do not design the future, someone or something else will design it for you.
Edward de Bono
It is historical continuity that maintains most assumptions, not repeated assessment of their validity.
Edward de Bono