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Logic will never change emotion or perception.

Edward de Bono

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Edward de Bono
Age: 88 †
Born: 1933
Born: May 19
Died: 2021
Died: June 9
Philosopher
Physician
Psychologist
University Teacher
Republic of Malta
Edward Charles Francis Publius de Bono
Logic
Perception
Emotion
Change
Never

More quotes by Edward de Bono

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If you do not design the future, someone or something else will design it for you.
Edward de Bono
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I do a great deal of work with young children, and if you give a child a problem, he may come up with a highly original solution, because he doesn't have the established route to it.
Edward de Bono
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An expert is someone who has succeeded in making decisions and judgements simpler through knowing what to pay attention to and what to ignore.
Edward de Bono
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Child mortality since 2000 is down by 2.65 million a year. That's a rate of 7,256 children's lives saved each day. ... It drives me nuts that most people don't seem to know this news.
Edward de Bono
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You cannot dig a hole in a different place by digging the same hole deeper
Edward de Bono
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You cannot look in a new direction by looking harder in the same direction.
Edward de Bono
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Lateral thinking... is the process of using information to bring about creativity and insight restructuring. Lateral thinking can be learned, practised and used. It is possible to acquire skill in it just as it is possible to acquire skill in mathematics.
Edward de Bono
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It is better to have enough ideas for some of them to be wrong, than to be always right by having no ideas at all.
Edward de Bono
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Analysis is simplifying, breaking down things into parts, picking out strands and elements. Analysis is comparing unknown things with things that are known. Analysis also involves picking out relationships and putting them back together as a whole.
Edward de Bono
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Simplicity before understanding is simplistic simplicity after understanding is simple.
Edward de Bono
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If you never change your mind, why have one?
Edward de Bono
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We may have a perfectly adequate way of doing something, but that does not mean there cannot be a better way. So we set out to find an alternative way. This is the basis of any improvement that is not fault correction or problem solving.
Edward de Bono
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Don't criticise a hypothesis, come up with a better one.
Edward de Bono
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Complexity creates confusion, simplicity focus.
Edward de Bono
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Humor is probably the most significant characteristics of the human mind. Far more significant than reason. In fact, reason is actually a very cheap commodity.
Edward de Bono
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Language is the biggest barrier to human progress because language is an encyclopedia of ignorance. Old perceptions are frozen into language and force us to look at the world in an old fashioned way.
Edward de Bono
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In a sense, words are encyclopedias of ignorance because they freeze perceptions at one moment in history and then insist we continue to use these frozen perceptions when we should be doing better.
Edward de Bono
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The quality of our thinking will determine the quality of our future
Edward de Bono
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A good design is not a democratic consensus.
Edward de Bono
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I'm tired of dreaming. I'm into doing at the moment. It's, like, let's only have goals that we can go after.
Edward de Bono