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I feel like the smartest people in my field are busy reinforcing the old models with new technology.

Douglas Rushkoff

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Douglas Rushkoff
Age: 63
Born: 1961
Born: February 18
Journalist
Writer
New York City
New York
Models
Fields
Technology
Feel
Feels
Reinforcing
Like
Smartest
People
Field
Busy

More quotes by Douglas Rushkoff

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Like the diminishing beauty returns for a facially paralyzed Botox addict, the more forcefully we attempt to stop the passage of time, the less available we are to the very moment we seek to preserve.
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Most simply, 'present shock' is the human response to living in a world that's always on real time and simultaneous. You know, in some ways it's the impact of living in a digital environment, and in other ways it's just really what happens when you stop leaning so forward to the millennium and you finally arrive there.
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Our fear of technology is really a fear of empowerment. We now have the ability to design the reality we live in, and we have to step up to the occasion.
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Just as infinite access to free music ultimately leads to no one making a living at music anymore, free journalism just doesn't pay for itself - particularly not when a search engine is serving all the ads.
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Digital time does not flow it flicks. Like any binary, discrete decision, it is either here or there. In contrast to our experience of the passing of time, digital time is always in the now, or in no time. It is still. Poised.
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In the emerging, highly programmed landscape ahead, you will either create the software or you will be the software. It's really that simple: Program, or be programmed. Choose the former, and you gain access to the control panel of civilization. Choose the latter, and it could be the last real choice you get to make.
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We've been taught that the renaissance was one of the great golden ages of civilisation. The renaissance was not a golden age, it was the end of a golden age.
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It feels as if ever since the iPhone was released, the Macintosh computer has become just another leverage point in this other operating system's marketing plan.
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... we're moving into an era when we will define ourselves more by the technologies we refuse than the ones we accept.
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We each create a story - a narritive, a picture, an allegory, a model - for what's going on in the universe. And then we fight - sometimes to the death - to make others believe in that model, or to be able to keep believing in it ourselves. In other words, we try to erase contradictory evidence to that model.
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Apple enjoys 'Harry Potter'-like adoration and queues because it sells physical objects, limited by the pace of assembly lines in China. To own is to have, to have is to hold, and to hold is to show off.
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Global warming, you don't win it. It's this weird steady-state issue that's going to be with us for a few thousand years.
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Your email inbox is a bit like a Las Vegas roulette machine. You know, you just check it and check it, and every once in a while there's some juicy little tidbit of reward, like the three quarters that pop down on a one-armed bandit. And that keeps you coming back for more.
Douglas Rushkoff
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The early cyberpunk idea was that networked computers would let us do our work at home, as freelancers, and then transact directly with peers over networks. Digital technology would create tremendous slack, allow us to apply its asynchronous, decentralized qualities to our own work and lives.
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I don't know of any other form of life that gathers up all the food it needs in the first two-thirds of its life in order to do nothing in its last third of life. In a utopian presentist society, instead of working extra hard to put money in the bank, you'd be working to provide value for the people around you.
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Many billboards and magazine ads have resorted to showing isolated body parts rather than full-body portraits of models using or wearing products. This style of photography, known in the industry as abstract representation, allows the viewer to see himself in the advertisement, rather than the model.
Douglas Rushkoff
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The new Zune may not be an iPod killer, but it does offer a clean interface, great industrial design, HD radio, and a subscription model for music, making it significantly less expensive for big users.
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Fantasy sports went a long way toward developing the sabermetrics formulas used not only by oddsmakers but general managers in hiring players. So the amateur fantasists ended up creating some of the algorithms that Oakland GM Billy Bean's statisticians used to win games with less salary money available for star players.
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Online advertising may not be much more successful than an old double-barrel, but - like a good spray of buckshot - it makes up for its lack of accuracy with sheer volume. There are 10 unique ads listed with every Gmail message in your queue, each tied to the message content. And a paying sponsor.
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By turning every Yahoo search box into a Bing box, Microsoft may have bought itself the exposure it needs to be the next Google.
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