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Like most early enthusiasts, I always thought the way the Internet encouraged multitasking made users less vulnerable to manipulation, while simultaneously exploiting even more of our brain's capacity than before. Apparently not.
Douglas Rushkoff
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Douglas Rushkoff
Age: 63
Born: 1961
Born: February 18
Journalist
Writer
New York City
New York
Apparently
Thought
Users
Even
Enthusiasts
Made
Vulnerable
Multitasking
Way
Capacity
Exploiting
Always
Early
Simultaneously
Like
Internet
Manipulation
Brain
Encouraged
Less
More quotes by Douglas Rushkoff
The early cyberpunk idea was that networked computers would let us do our work at home, as freelancers, and then transact directly with peers over networks. Digital technology would create tremendous slack, allow us to apply its asynchronous, decentralized qualities to our own work and lives.
Douglas Rushkoff
Remember when those CD-ROMs from AOL came in the mail almost every day? The company was considered ubiquitous, invincible. Former AOL CEO Steve Case was no less a genius than Mark Zuckerberg.
Douglas Rushkoff
We each create a story - a narritive, a picture, an allegory, a model - for what's going on in the universe. And then we fight - sometimes to the death - to make others believe in that model, or to be able to keep believing in it ourselves. In other words, we try to erase contradictory evidence to that model.
Douglas Rushkoff
I feel like the smartest people in my field are busy reinforcing the old models with new technology.
Douglas Rushkoff
The hours Facebook users put into their profiles and lists and updates is the labor that Facebook then sells to the market researchers and advertisers it serves.
Douglas Rushkoff
Most of us still haven't grasped the fact that everything we commit to the digital space - not just our public blogs and broadcast tweets, but every private text message, email, and voicemail is likely to be stored and accessible. Forever.
Douglas Rushkoff
Your email inbox is a bit like a Las Vegas roulette machine. You know, you just check it and check it, and every once in a while there's some juicy little tidbit of reward, like the three quarters that pop down on a one-armed bandit. And that keeps you coming back for more.
Douglas Rushkoff
... we're moving into an era when we will define ourselves more by the technologies we refuse than the ones we accept.
Douglas Rushkoff
Overwinding happens when hedge funds destroy companies by attempting to leverage derivatives against otherwise productive long-term assets.
Douglas Rushkoff
We Facebook users have been building a treasure lode of big data that government and corporate researchers have been mining to predict and influence what we buy and for whom we vote. We have been handing over to them vast quantities of information about ourselves and our friends, loved ones and acquaintances.
Douglas Rushkoff
The moment you frame your own awareness within a second level of self -consciousness is the moment your mind is most up for grabs. ... You're safe because you have an ironic distance from the coercive techniques I'm employing. All of them that is, except this one. Are you on your guard yet? Does it feel good? Of course not.
Douglas Rushkoff
We all know the feeling of surrendering to the embedded biases of our devices. We let our cell phones ping us every time there's an incoming message and check our e-mail even when we'd best pay attention to what's going on around us in the real world. We text while driving.
Douglas Rushkoff
We are looking at a society increasingly dependent on machines, yet decreasingly capable of making or even using them effectively.
Douglas Rushkoff
Grunge was so self-consciously lowbrow and nonaspirational that it seemed, at first, impervious to the hype and glamour normally applied swiftly to any emerging trend. But sure enough, grunge anthems found their way onto the soundtracks of television commercials, and Dodge Neons were hawked by kids in flannel shirts saying, 'Whatever.'
Douglas Rushkoff
Mobile notifications put people in a state of perpetual emergency interruption - similar to what 911 operators and air traffic controllers experienced back in the '70s and '80s.
Douglas Rushkoff
On Facebook, your past comes into your present when someone from your second grade class suddenly pops up to send you a message, and your future is being manipulated by what Facebook knows to put in front of you next.
Douglas Rushkoff
I don't think tablets are where we should be focused. But I do think they could end up being an efficient way of delivering textbooks. They're just not really that, yet. There's all sorts of poisons and mined minerals and carnage that goes on to make a tablet. Way more than to print a book. Or a bunch of books.
Douglas Rushkoff
With the DVR, I was mostly writing about it as a good thing in giving us the choice of when and how to watch things. But there's what we lose in the bargain, which is the collective spectacle. 'Did you see Jay Leno last night?'
Douglas Rushkoff
Everything we do in the digital realm - from surfing the Web to sending an e-mail to conducting a credit card transaction to, yes, making a phone call - creates a data trail. And if that trail exists, chances are someone is using it - or will be soon enough.
Douglas Rushkoff
Once a teen has been identified as part of the 'target market,' he knows he's done for. The object of the game is to confound the marketers, and keep one's own, authentic culture from showing up at the shopping mall as a prepackaged corporate product.
Douglas Rushkoff