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It feels as if ever since the iPhone was released, the Macintosh computer has become just another leverage point in this other operating system's marketing plan.

Douglas Rushkoff

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Douglas Rushkoff
Age: 63
Born: 1961
Born: February 18
Journalist
Writer
New York City
New York
Become
Marketing
Ever
Plan
Feels
Computer
Plans
Macintosh
System
Leverage
Since
Iphone
Point
Operating
Another
Released

More quotes by Douglas Rushkoff

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Digital time does not flow it flicks. Like any binary, discrete decision, it is either here or there. In contrast to our experience of the passing of time, digital time is always in the now, or in no time. It is still. Poised.
Douglas Rushkoff
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Microsoft's new OS, Windows 7, may finally be a worthy successor to XP, eliminating the clutter of Vista and letting users get to what they want to use without the fuss. All this, while remaining compatible with their IT departments' demands for scalability and custom implementations.
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In the emerging, highly programmed landscape ahead, you will either create the software or you will be the software. It's really that simple: Program, or be programmed. Choose the former, and you gain access to the control panel of civilization. Choose the latter, and it could be the last real choice you get to make.
Douglas Rushkoff
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We are looking at a society increasingly dependent on machines, yet decreasingly capable of making or even using them effectively.
Douglas Rushkoff
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Overwinding happens when hedge funds destroy companies by attempting to leverage derivatives against otherwise productive long-term assets.
Douglas Rushkoff
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Everything we do in the digital realm - from surfing the Web to sending an e-mail to conducting a credit card transaction to, yes, making a phone call - creates a data trail. And if that trail exists, chances are someone is using it - or will be soon enough.
Douglas Rushkoff
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Corporations [gained] direct access to what we may think of as our humanity, emotions, and agency but, in this context, are really just buttons.
Douglas Rushkoff
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If the clockwork universe equated the human body with the mechanics of the clock, the digital universe now equates human consciousness with the processing of the computer. We joke that things don't compute, that we need a reboot, or that our memory has been wiped.
Douglas Rushkoff
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Many billboards and magazine ads have resorted to showing isolated body parts rather than full-body portraits of models using or wearing products. This style of photography, known in the industry as abstract representation, allows the viewer to see himself in the advertisement, rather than the model.
Douglas Rushkoff
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In the industrial age and in analog clocks, a minute is some portion of an hour which is some portion of a day. You know, in the digital age, a minute is just a number. It's just 3:23. It's almost this absolute duration that doesn't have a connection to where the sun is or where our day is.
Douglas Rushkoff
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I don't want to sound like some old person pining for how things used to be, because I'm not. But walking down the street, for example, used to be a public activity you'd see the other people.
Douglas Rushkoff
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Our technologies become more complex while we become more simple. They learn about us while we come to know less and less about them. No one person can understand everything going on in an iPhone, much less pervasive systems.
Douglas Rushkoff
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The competitive advantage professional journalism enjoys over the free is just that: professional journalists, whose paid positions give them the time and resources they need to commit more fully to the task. If we can't do better, so be it.
Douglas Rushkoff
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When things begin accelerating wildly out of control, sometimes patience is the only answer. Press pause.
Douglas Rushkoff
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Your email inbox is a bit like a Las Vegas roulette machine. You know, you just check it and check it, and every once in a while there's some juicy little tidbit of reward, like the three quarters that pop down on a one-armed bandit. And that keeps you coming back for more.
Douglas Rushkoff
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The tribal community lived in the totality of circular time the farmers of God's universe understood before and after workers of the clockwork universe lived by the tick and we creatures of the digital era must relate to the pulse.
Douglas Rushkoff
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In spite of my own reservations about Bing's ability to convert Google users, I have to admit that the search engine does offer a genuine alternative to Google-style browsing, a more coherently organized selection of links, and a more advertiser-friendly environment through which to sell space and links.
Douglas Rushkoff
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Facebook has never been merely a social platform. Rather, it exploits our social interactions the way a Tupperware party does. Facebook does not exist to help us make friends, but to turn our network of connections, brand preferences and activities over time - our 'social graphs' - into money for others.
Douglas Rushkoff
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The 'looking forward' so prevalent in the late 1990s was bound to end once the new millennium began. Like some others of that era, I predicted a new focus on the moment, on real experience, and on what things are actually worth right now. Then 9/11 magnified this sensibility, forcing America as a nation to contend with its own impermanence.
Douglas Rushkoff
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I think the only way to behave is as if nothing is private. And then fight to make what you care about legal and acceptable.
Douglas Rushkoff