Quote

Hypertext makes a virtue out of lack of organization, allowing ideas and thoughts to be juxtaposed at will. [...] The advent of hypertext is apt to make writing much more difficult, not easier. Good writing, that is.

Donald A. Norman

Change background

T
T
T

Change font

TAGS & TOPICS

Donald A. Norman
Makes
Advent
Ideas
Allowing
Writing
Lack
Much
Organization
Make
Thoughts
Good
Easier
Hypertext
Virtue
Difficult
Juxtaposed

More quotes by Donald A. Norman

Image
I prefer design by experts - by people who know what they are doing
Donald A. Norman
Image
When I use a direct manipulation system whether for text editing, drawing pictures, or creating and playing games I do think of myself not as using a computer but as doing the particular task. The computer is, in effect, invisible. The point cannot be overstressed: make the computer system invisible.
Donald A. Norman
Image
Having the best product means nothing if the people won't buy it.
Donald A. Norman
Image
I think there is a tendency in science to measure what is measurable and to decide that what you cannot measure must be uninteresting.
Donald A. Norman
Image
The world is complex, and so too must be the activities that we perform. But that doesn't mean that we must live in continual frustration. No. The whole point of human-centered design is to tame complexity, to turn what would appear to be a complicated tool into one that fits the task, that is understandable, usable, enjoyable.
Donald A. Norman
Image
How do you discover a need that nobody yet knows about? This is where the product breakthroughs come through.
Donald A. Norman
Image
I believe that the Apple Shuffle is an excellent compromise among the conflicting requirements of simplicity, elegance, size, battery life, and function
Donald A. Norman
Image
If you're more susceptible to interruption, you do more out of the box thinking.
Donald A. Norman
Image
Rule of thumb: if you think something is clever and sophisticated beware-it is probably self-indulgence.
Donald A. Norman
Image
If you think the products don't match what you want from a product, don't buy it.
Donald A. Norman
Image
What makes something simple or complex? It's not the number of dials or controls or how many features it has: It is whether the person using the device has a good conceptual model of how it operates.
Donald A. Norman
Image
The design of everyday things is in great danger of becoming the design of superfluous, overloaded, unnecessary things.
Donald A. Norman
Image
In design it is important to shoe the effect of an action. ... Feedback is critical.
Donald A. Norman
Image
Behavioral design is all about feeling in control. Includes: usability, understanding, but also the feel.
Donald A. Norman
Image
No product is an island. A product is more than the product. It is a cohesive, integrated set of experiences. Think through all of the stages of a product or service - from initial intentions through final reflections, from first usage to help, service, and maintenance. Make them all work together seamlessly. That's systems thinking.
Donald A. Norman
Image
Isn't one of your first exercises in learning how to communicate to write a description of how to tie your shoelaces? The point being that it's basically impossible to use text to show that
Donald A. Norman
Image
It was always amusing to be inside Apple and read what journalists said we were doing
Donald A. Norman
Image
It is relatively easy to design for the perfect cases, when everything goes right, or when all the information required is available in proper format
Donald A. Norman
Image
Readers always seem to think that the author has some control over the design of their books.
Donald A. Norman
Image
I believe that robots should only have faces if they truly need them
Donald A. Norman