Quote

Make every decision—even decisions about whether to expand the business, raise money, or promote someone—according to what's best for your customers.

Derek Sivers

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Derek Sivers
Age: 55
Born: 1969
Born: September 22
Businessperson
Musician
the United States of America
Even
Raises
Every
Decisions
Make
Decision
Whether
Expand
Business
Promote
Money
Raise
Someone
According
Best
Customers

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The most brilliant idea, with no execution, is worth $20. The most brilliant idea takes great execution to be worth $20,000,000.
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In the end, it's about what you want to be, not what you want to have.
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It was the first follower that transformed the lone nut into a leader.
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When you make a business, you get to make a little universe where you control all the laws.
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You grow (and thrive!) by doing what excites you and what scares you everyday, not by trying to find your passion.
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It's only a little difficult to say no. You've got to believe that the work you're doing is ultimately more useful to the world.
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Business is not about money. It's about making dreams come true for others and for yourself.
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Most people don't know what they're talking about. They move their mouth and say things because they don't want to admit they don't know. Or they think they know, but it's just confabulation and biases. So ignore them unless what they say resonates with some real wisdom inside of you. Assume they're a fool and find out the truth for yourself.
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If it's not a hit, switch.
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If you're not saying 'Hell Yeah' about something, say 'No'.
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The first follower is actually an underestimated form of leadership in itself. … The first follower is what transforms a lone nut into a leader.
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Are you helping people? Are they happy? Are you happy? Are you profitable? Isn't that enough?
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You're free to do anything you want with your company. It's more like art. You don't have to follow any norms. It's an expression of how you feel the world should be. When you make a company, that's your little place to make your own little utopia.
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The most important lesson is probably to spend less than you earn.
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Five years after I started CD Baby, when it was a big success, the media said I had revolutionized the music business. But 'revolution' is a term that people use only when you're successful. Before that, you're just a quirky person who does things differently.
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Ideas are just a multiplier of execution.
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Whatever excites you, go do it. Whatever drains you, stop doing it.
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Pay close attention to when you're being the real you & when you're trying to impress an invisible jury.
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There is no movement without the first follower. See, we are told that we all need to be leaders but that would be ineffective. The best way to make a movement, if you really care, is to courageously follow and show others how to follow.
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Don't be on your deathbed someday, having squandered your one chance at life, full of regret because you pursued little distractions instead of big dreams.
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