Quote

Instead of just purchasing an ad campaign, target test and measure. Give an ad a small try. If the response is enough to pay for the ad, make it larger. With a franchise, ask the most successful franchisees what they did. Ask the bottom five guys what they did and avoid it.

Dave Ramsey

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Dave Ramsey
Age: 64
Born: 1960
Born: September 3
Author
Motivational Speaker
Radio Personality
Antioch
Tennessee
Guy
Response
Target
Five
Bottom
Campaign
Give
Guys
Larger
Enough
Pay
Campaigns
Giving
Instead
Test
Trying
Successful
Measure
Franchise
Make
Small
Tests
Purchasing
Asks
Avoid
Ads

More quotes by Dave Ramsey

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Winning at money is 80 percent behavior and 20 percent head knowledge. What to do isn’t the problem doing it is. Most of us know what to do, but we just don’t do it. If I can control the guy in the mirror, I can be skinny and rich.
Dave Ramsey
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There's not a party, a congressman, a senator, etc. elected that will fix your life. YOU have to fix YOUR life.
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You’re not exempt from math if you’re a Republican, and you’re not exempt from math if you’re a Democrat. You’re not exempt from math if you’re a liberal, and you’re not exempt from math if you’re a conservative. You still have to do math.
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Higher calling matters. When you care so deeply about the why-why you're doing what you're doing-then and only then are you operating in a way that allows you to overcome the obstacles.
Dave Ramsey
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You don't build wealth with credit card rewards and airline miles. You can't beat the credit card companies at their own game.
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Opening your hands will set you free.
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You will either learn to manage money, or the lack of it will manage you.
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If your life is bad because of an elected official, then you don't have a life.
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Leading a family is the hardest job a man can ever have.
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Doing a budget means learning an ancient and powerful word: NO.
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Study the habits of the people you want to be like and then imitate them. If they are succeeding, they must be doing something right.
Dave Ramsey
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I came to realize that my money problems, worries, and shortages largely began and ended with the person in my mirror. I realized also that if I could learn to manage the character I shaved with every morning, I would win with money.
Dave Ramsey
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If people in America would get their finances together and start taking care of each other, we could put the government out of business.
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Work is doing it. Discipline is doing it every day. Diligence is doing it well every day.
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The creature comforts we tend to rationalize as business expenses I can write off.
Dave Ramsey
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Great talent stands in line to join your team because the culture becomes the stuff of legend.
Dave Ramsey
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Too many people try to do the new job, new spouse, new house, new car thing in 18 months. That's a good way to end up broke. We've got to resist the temptation to catch up with our parents in 18 months. Slow down. You have the rest of your life to play catch up. After all, it's just stuff.
Dave Ramsey
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I think the lie we've told people in the marketplace is that a degree gets you a job. A degree doesn't get you a job. What gets you a job is the ability to carry yourself into that room and shake a hand and look someone in the eye and have people skills. These are the things that cause people to become successful.
Dave Ramsey
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A budget is telling your money where to go instead of wondering where it went.
Dave Ramsey
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You can't work three hours a week and make $100,000. Get rich quick doesn't work. Crock pot mentality always defeats microwave mentality!
Dave Ramsey