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I can't tell you how many home businesses are almost in bankruptcy court over a Yellow Pages ad only to find out that the Yellow Pages ad isn't where their market will look for them, and it cost more than they thought.
Dave Ramsey
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Dave Ramsey
Age: 64
Born: 1960
Born: September 3
Author
Motivational Speaker
Radio Personality
Antioch
Tennessee
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Bankruptcy
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What I have done is packaged the time-honored information into a process that is doable and has inspired millions to act on it.
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If you come with mercy but not justice that's called enabling.
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I have to live my books before I write them.
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Work-get paid don't work-don't get paid. Everybody is on commission
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Instead of just purchasing an ad campaign, target test and measure. Give an ad a small try. If the response is enough to pay for the ad, make it larger. With a franchise, ask the most successful franchisees what they did. Ask the bottom five guys what they did and avoid it.
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Goals convert vision into ENERGY.
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Just keep taking the next step and keep having excellence in the ordinary.
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Anytime you open a business, you have to be effective in promoting whether it's a franchise or not. You'll need to learn to be a Web marketer extraordinaire. There's plenty of material out there.
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When leadership set the goals by themselves, they are not goals, they are quotas.
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You can't work three hours a week and make $100,000. Get rich quick doesn't work. Crock pot mentality always defeats microwave mentality!
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Knock out a small debt first so you get a quick win. Momentum is key.
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There's not a party, a congressman, a senator, etc. elected that will fix your life. YOU have to fix YOUR life.
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If people in America would get their finances together and start taking care of each other, we could put the government out of business.
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A budget is telling your money where to go instead of wondering where it went.
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When you're trying to achieve a goal, negative people will just bring you down. Surround yourself with the positive.
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You've got to tell your money what to do or it will leave.
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