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An image is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service.

Daniel J. Boorstin

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Daniel J. Boorstin
Age: 89 †
Born: 1914
Born: October 1
Died: 2004
Died: February 28
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More quotes by Daniel J. Boorstin

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Climaxing a movement for calendar reform which had been developing for at least a century, in 1582 Pope Gregory ordained that October 4 was to be followed by October 15.
Daniel J. Boorstin
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Not so many years ago there was no simpler or more intelligible notion than that of going on a journey. Travel -movement through space -provided the universal metaphor for change. One of the subtle confusions -perhaps one of the secret terrors -of modern life is that we have lost this refuge. No longer do we move through space as we once did.
Daniel J. Boorstin
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The computer can help us find what we know is there. But the book remains our symbol and our resource for the unimagined question and the unwelcome answer.
Daniel J. Boorstin
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An enamored amateur need not be a genius to stay out of the ruts he has never been trained in.
Daniel J. Boorstin
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We read advertisements... to discover and enlarge our desires.
Daniel J. Boorstin
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The hero created himself the celebrity is created by the media.
Daniel J. Boorstin
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History had been man's effort to accomodate himself to what he could not do. Amereican history in the 20th century would, more than ever before, test man's ability to accomodate himself to all the new things he could do.
Daniel J. Boorstin
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Throught human history, illusions of knowledge, not ignorance, have proven to be the principal obstacles to discovery
Daniel J. Boorstin
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Best-sellerism is the star system of the book world. A best seller is a celebrity among books. It is a book known primarily (sometimes exclusively) for its well-knownness.
Daniel J. Boorstin
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The history of Western science confirms the aphorism that the great menace to progress is not ignorance but the illusion of knowledge.
Daniel J. Boorstin
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There is no disinfectant like success.
Daniel J. Boorstin
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But rather that we should lose our sense that neither can become the other, that the traditional novel form continues to enlarge our experience in those very areas where the wide-angle lense and the Cinerama screen tend to narrow it.
Daniel J. Boorstin
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The most important American addition to the World Experience was the simple surprising fact of America. We have helped prepare mankind for all its later surprises.
Daniel J. Boorstin
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When the necessary eleven days were added, George Washington’s birthday, which fell on February 11, 1731, Old Style, became February 22, 1732, New Style.
Daniel J. Boorstin
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The hero was distinguished by his achievement the celebrity by his image or trademark. The hero created himself the celebrity is created by the media. The hero was a big man the celebrity is a big name.
Daniel J. Boorstin
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The celebrity is a person who is known for his well-knownness.
Daniel J. Boorstin
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Human models are more vivid and more persuasive than explicit moral commands.
Daniel J. Boorstin
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A wonderful thing about a book, in contrast to a computer screen, is that you can take it to bed with you.
Daniel J. Boorstin
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More appealing than knowledge itself is the feeling of knowledge.
Daniel J. Boorstin
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The modern American tourist now fills his experience with pseudo-events. He has come to expect both more strangeness and more familiarity than the world naturally offers. He has come to believe that he can have a lifetime of adventure in two weeks and all the thrills of risking his life without any real risk at all.
Daniel J. Boorstin