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An image is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service.
Daniel J. Boorstin
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Daniel J. Boorstin
Age: 89 †
Born: 1914
Born: October 1
Died: 2004
Died: February 28
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Atlanta
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More quotes by Daniel J. Boorstin
Climaxing a movement for calendar reform which had been developing for at least a century, in 1582 Pope Gregory ordained that October 4 was to be followed by October 15.
Daniel J. Boorstin
Where ruts have not yet been worn, it requires less effort to stay out of them.
Daniel J. Boorstin
We need not be theologians to see that we have shifted responsibility for making the world interesting from God to the newspaperman.
Daniel J. Boorstin
Americans expect to eat and stay thin, to be constantly on the move and ever more neighborly ... to revere God and be God.
Daniel J. Boorstin
It is only a short step from exaggerating what we can find in the world to exaggerating our power to remake the world. Expecting more novelty than there is, more greatness than there is, and more strangeness than there is, we imagine ourselves masters of a plastic universe. But a world we can shape to our will is a shapeless world.
Daniel J. Boorstin
Our discontent begins by finding false villains whom we can accuse of deceiving us. Next we find false heroes whom we expect to liberate us. The hardest, most discomfiting discovery is that each of us must emancipate himself.
Daniel J. Boorstin
Best-sellerism is the star system of the book world. A best seller is a celebrity among books. It is a book known primarily (sometimes exclusively) for its well-knownness.
Daniel J. Boorstin
As you make your bed, so you must lie in it.
Daniel J. Boorstin
The institutional scene in which American man has developed has lacked that accumulation from intervening stages which has been so dominant a feature of the European landscape.
Daniel J. Boorstin
. . . the messiness of experience, that may be what we mean by life.
Daniel J. Boorstin
Jefferson refused to pin his hopes on the occasional success of honest and unambitious men on the contrary, the great danger was that philosophers would be lulled into complacence by the accidental rise of a Franklin or a Washington. Any government which made the welfare of men depend on the character of their governors was an illusion.
Daniel J. Boorstin
We must abandon the prevalent belief in the superior wisdom of the ignorant.
Daniel J. Boorstin
The hero is known for achievements the celebrity for well-knowns. The hero reveals the possibilities of human nature. The celebrity reveals the possibilities of the press and media. Celebrities are people who make news, but heroes are people who make history. Time makes heroes but dissolves celebrities.
Daniel J. Boorstin
The hero was distinguished by his achievement the celebrity by his image or trademark. The hero created himself the celebrity is created by the media. The hero was a big man the celebrity is a big name.
Daniel J. Boorstin
The mind is a vagrant thing.... Thinking is not analogous to a person working in a laboratory who invents something on company time.
Daniel J. Boorstin
It is only a short step from exaggerating what we can find in the world to exaggerating our power to remake the world.
Daniel J. Boorstin
I have observed that the world has suffered far less from ignorance than from pretensions to knowledge. It is not skeptics or explorers but fanatics and ideologues who menace decency and progress. No agnostic ever burned anyone at the stake or tortured a pagan, a heretic, or an unbeliever.
Daniel J. Boorstin
American civilization, from its beginnings, had combined a dogmatic confidence in the future with a naive puzzlement over what the future might bring.
Daniel J. Boorstin
An enamored amateur need not be a genius to stay out of the ruts he has never been trained in.
Daniel J. Boorstin
When I was living in England I found that the more I lived abroad, the more American I discovered I was.
Daniel J. Boorstin