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An image is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service.

Daniel J. Boorstin

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Daniel J. Boorstin
Age: 89 †
Born: 1914
Born: October 1
Died: 2004
Died: February 28
Biographer
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Librarian
Philosopher
Sociologist
Writer
Atlanta
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More quotes by Daniel J. Boorstin

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The force of the advertising word and image dwarfs the power of other literature in the 20th century.
Daniel J. Boorstin
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A wonderful thing about a book, in contrast to a computer screen, is that you can take it to bed with you.
Daniel J. Boorstin
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Our discontent begins by finding false villains whom we can accuse of deceiving us. Next we find false heroes whom we expect to liberate us. The hardest, most discomfiting discovery is that each of us must emancipate himself.
Daniel J. Boorstin
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The institutional scene in which American man has developed has lacked that accumulation from intervening stages which has been so dominant a feature of the European landscape.
Daniel J. Boorstin
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The modern American tourist now fills his experience with pseudo-events. He has come to expect both more strangeness and more familiarity than the world naturally offers. He has come to believe that he can have a lifetime of adventure in two weeks and all the thrills of risking his life without any real risk at all.
Daniel J. Boorstin
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I write to discover what I think. After all, the bars aren't open that early.
Daniel J. Boorstin
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I write to discover what I think.
Daniel J. Boorstin
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An enamored amateur need not be a genius to stay out of the ruts he has never been trained in.
Daniel J. Boorstin
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. . . the messiness of experience, that may be what we mean by life.
Daniel J. Boorstin
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The celebrity is a person who is known for his well-knownness.
Daniel J. Boorstin
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In the twentieth century our highest praise is to call the Bible 'The World's Best Seller.' And it has come to be more and more difficult to say whether we think it is a best seller because it is great, or vice versa.
Daniel J. Boorstin
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Reading is like the sex act - done privately, and often in bed.
Daniel J. Boorstin
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But rather that we should lose our sense that neither can become the other, that the traditional novel form continues to enlarge our experience in those very areas where the wide-angle lense and the Cinerama screen tend to narrow it.
Daniel J. Boorstin
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Any government which made the welfare of men depend on the character of their governors was an illusion.
Daniel J. Boorstin
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We must abandon the prevalent belief in the superior wisdom of the ignorant.
Daniel J. Boorstin
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A best-seller was a book which somehow sold well because it was selling well.
Daniel J. Boorstin
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The most important American addition to the World Experience was the simple surprising fact of America. We have helped prepare mankind for all its later surprises.
Daniel J. Boorstin
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While knowledge is orderly and cumulative, information is random and miscellaneous.
Daniel J. Boorstin
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Technology is so much fun but we can drown in our technology. The fog of information can drive out knowledge.
Daniel J. Boorstin
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Not so many years ago there was no simpler or more intelligible notion than that of going on a journey. Travel -movement through space -provided the universal metaphor for change. One of the subtle confusions -perhaps one of the secret terrors -of modern life is that we have lost this refuge. No longer do we move through space as we once did.
Daniel J. Boorstin