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Few of us can accurately gauge how we will feel tomorrow or next week. That's why when you go to the supermarket on an empty stomach, you'll buy too much, and if you shop after a big meal, you'll buy too little.
Daniel Gilbert
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Daniel Gilbert
Age: 67
Born: 1957
Born: November 5
Psychologist
University Teacher
Writer
the United States of America
Dan Gilbert
Daniel Todd Gilbert
Bigs
Meal
Next
Shop
Littles
Shops
Little
Meals
Gauge
Feel
Stomach
Gauges
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Accurately
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Psychologists call this habituation, economists call it declining marginal utility, and the rest of us call it marriage.
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To learn from experience, we must remember it, and, for a variety of reasons, memory is a faithless friend.
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I actually think the same things do make most people happy. The differences are extremely small, and around the margins. You like peach ice cream I like strawberry ice cream. Both of us like ice cream much better than a smack on the head with two-by-four.
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We are happy when we have family, we are happy when we have friends and almost all the other things we think make us happy are actually just ways of getting more family and friends.
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People are drastically overconfident about their judgments of others.
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Our inability to recall how we really felt is why our wealth of experiences turns out to be poverty of riches.
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If you are like most people, then like most people, you don't know you're like most people.
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The fact that we often judge the pleasure of an experience by its ending can cause us to make some curious choices.
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We humans can look deep into future and predict what will happen, but then turn around and do nothing about it.
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The data says that with the poor, a little money can buy a lot of happiness. If you're rich, a lot of money can buy you a little more happiness. But in both cases, money does it.
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Is happiness really the only thing we should be aiming for?
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The mistakes we make when we try to imagine our personal futures are also lawful, regular, and systematic. They, too, have a pattern that tells us about the powers and limits of foresight in much the same way that optical illusions tell us about the powers and limits of eyesight.
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In short, if we adhere to the standard of perfection in all our endeavors, we are left with nothing but mathematics and the White Album.
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People want to be happy, and all the other things they want are typically meant to be a means to that end.
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My friends tell me that I have a tendency to point out problems without offering solutions, but they never tell me what I should do about it.
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The eye and brain are conspirators, and, like most conspiracies, theirs is negotiated behind closed doors, in the back room, outside of our awareness.
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Humans react to danger when it is immediate, immoral, visible... Global warming does not press any of those buttons.
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Your mistake was not in imagining things you could not know—that is, after all, what imagination is for. Rather, your mistake was in unthinkingly treating what you imagined as though it were an accurate representation of the facts.
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If I wanted to know what a certain future would feel like to me, I would find someone who is already living that future. If I wonder what it's like to become a lawyer or marry a busy executive or eat at a particular restaurant, my best bet is to find people who have actually done these things and see how happy they are.
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We treat our future selves as though they were our children, spending most of the hours of most of our days constructing tomorrows that we hope will make them happy
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