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Psychologists call this habituation, economists call it declining marginal utility, and the rest of us call it marriage.

Daniel Gilbert

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Daniel Gilbert
Age: 67
Born: 1957
Born: November 5
Psychologist
University Teacher
Writer
the United States of America
Dan Gilbert
Daniel Todd Gilbert
Call
Declining
Psychologists
Economists
Psychologist
Utility
Economist
Marriage
Habituation
Rest
Marginal

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The data says that with the poor, a little money can buy a lot of happiness. If you're rich, a lot of money can buy you a little more happiness. But in both cases, money does it.
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In short, we derive support for our preferred conclusions by listening to the words that we put in the mouths of people who have already been preselected for their willingness to say what we want to hear.
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Humans react to danger when it is immediate, immoral, visible... Global warming does not press any of those buttons.
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Our inability to recall how we really felt is why our wealth of experiences turns out to be poverty of riches.
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Our brain accepts what the eyes see and our eye looks for whatever our brain wants.
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Your mistake was not in imagining things you could not know—that is, after all, what imagination is for. Rather, your mistake was in unthinkingly treating what you imagined as though it were an accurate representation of the facts.
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What’s so curious about human beings is that we can look deeply into the future, foresee disaster, and still do nothing in the present to stop it. The majority of people on this planet, they’re overwhelmed with concerns about their immediate well being.
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To learn from experience, we must remember it, and, for a variety of reasons, memory is a faithless friend.
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People want to be happy, and all the other things they want are typically meant to be a means to that end.
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The fact that we often judge the pleasure of an experience by its ending can cause us to make some curious choices.
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The mistakes we make when we try to imagine our personal futures are also lawful, regular, and systematic. They, too, have a pattern that tells us about the powers and limits of foresight in much the same way that optical illusions tell us about the powers and limits of eyesight.
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Is happiness really the only thing we should be aiming for?
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Research suggests that people are typically unaware of the reasons why they are doing what they are doing, but when asked for a reason, they readily supply one.
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Which is more important - experience or memory of experience? If you could have an hour of ecstasy that you'd forever remember as torture, or an hour of torture that you'd forever remember as ecstasy, which would you prefer?
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My friends tell me that I have a tendency to point out problems without offering solutions, but they never tell me what I should do about it.
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Variety improves the things that we do too often, but it rules the things that we don't do often enough.
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We humans can look deep into future and predict what will happen, but then turn around and do nothing about it.
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Alas, we think of ourselves as unique entities-minds unlike any others-and thus we often reject the lessons that the emotional experience of others has to teach us.
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If you are like most people, then like most people, you don't know you're like most people.
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Lower your cortisol level. The happiest people have the lowest level of cortisol, a stress hormone that raises blood pressure and weakens the immune system. Cut the stress-more yoga, less road rage-and you'll cut your cortisol production.
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