Quote

We usually think of ourselves as sitting the driver's seat, with ultimate control over the decisions we made and the direction our life takes but, alas, this perception has more to do with our desires-with how we want to view ourselves, than with reality.

Dan Ariely

Change background

T
T
T

Change font

TAGS & TOPICS

Dan Ariely
Age: 57
Born: 1967
Born: April 29
Economist
Pedagogue
Professor
Psychologist
University Teacher
Writer
New York City
New York
Life
Control
Direction
Takes
Decisions
Decision
Perception
Driver
Desire
Ultimate
Seat
Reality
Sitting
Alas
Made
View
Drivers
Think
Usually
Seats
Thinking
Views
Desires

More quotes by Dan Ariely

Image
Money is a wonderful invention. It lets us save, it lets us specialize, right? I couldn't be a professor if there wasn't any money. Every day I would have to raise chicken and bread and broccoli and go ahead and spend all my time trading. So, money is a wonderful mechanism.
Dan Ariely
Image
With everything you do, in fact, you should train yourself to question your repeated behaviors.
Dan Ariely
Image
We are all far less rational in our decision-making than standard economic theory assumes. Our irrational behaviors are neither random nor senseless: they are systematic and predictable. We all make the same types of mistakes over and over, because of the basic wiring of our brains.
Dan Ariely
Image
The companies that provide debt, what do you think their goal is? Is their goal for you to fully understand the cost of your debt? No. So they're basically creating these approaches to make you feel like it is incredibly cheap or just to think about the cost per day rather the cost per year or cost for a lifetime. So debt is very simple mistake.
Dan Ariely
Image
Linking financial element to energy consumption I think has a huge role if you think about a display instrument that could teach us about what we are using, how much it costs us, how much it is saving, and therefore change our decisions.
Dan Ariely
Image
People are willing to work free, and they are willing to work for a reasonable wage but offer them just a small payment and they will walk away.
Dan Ariely
Image
When it comes to the mental world, when we design things like health care and retirement and stock markets, we somehow forget the idea that we are limited. I think that if we understood our cognitive limitations in the same way that we understand our physical limitations … we could design a better world.
Dan Ariely
Image
We have very strong intuitions about all kinds of things — our own ability, how the economy works, how we should pay school teachers. But unless we start testing those intuitions, we’re not going to do better.
Dan Ariely
Image
If I gave you now, $10 as a gift, how happy would you be? Would you be happy, is the marginal $10, the best use of $10 you can use? Of course not. If I have you a CD, you know exactly what you are getting and you will have a value for it. So, money has lots of problems with it.
Dan Ariely
Image
A very simple bad decision is to get into debt. And that is very expensive.
Dan Ariely
Image
People are irrational - and predictably so.
Dan Ariely
Image
Once we start thinking of ourselves as polluted, there is not much incentive to behave well, and the trip down the slippery slope is likely.
Dan Ariely
Image
Money are very difficult to think about. So, we think about money as the opportunity cost of money. So, we at some point went to a Toyota dealership and we asked people, what will you not be able to do in the future if you bought this Toyota?
Dan Ariely
Image
Rainy day savings are incredibly important, because from time to time, bad things happen. And if you're not prepared for that, it's going to be really terrible.
Dan Ariely
Image
Once you break the social norm and create a new social norm, all of a sudden it can stay with us for a long time.
Dan Ariely
Image
The problem with opportunity cost is that opportunity cost is divided among many, many things.
Dan Ariely
Image
What kind of people would be able to rationalize better than other people? Better storytellers, right? Creative people, right? Because if you're creative, you find more ways to cheat and still yourself a story about why this is okay.
Dan Ariely
Image
While we somehow understand revenge on an intuitive level between individuals, I do suspect that companies, assuming that people are rational, completely miss and underestimate the motivation people have for revenge.
Dan Ariely
Image
that when given the opportunity, many honest people will cheat.
Dan Ariely
Image
But because human being tend to focus on short-term benefits and our own immediate needs, such tragedies of the commons occur frequently .
Dan Ariely