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When product performance outstrips the ability of customers to use that performance in an industry, the competitive game changes. Under those circumstances you have to decouple components businesses from assembly businesses.
Clayton Christensen
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Clayton Christensen
Age: 67 †
Born: 1952
Born: April 6
Died: 2020
Died: January 23
Economist
Missionary
Priest
Professor
University Teacher
Writer
Salt Lake City
Utah
Clayton Magleby Christensen
Games
Customers
Ability
Product
Use
Performances
Outstrips
Changes
Assembly
Products
Components
Circumstances
Competitive
Industry
Businesses
Game
Performance
More quotes by Clayton Christensen
Businesses want to think in terms of categories. Consumers want us to think in terms of their needs.
Clayton Christensen
You can talk all you want about having a clear purpose and strategy for your life, but ultimately this means nothing if you are not investing the resources you have in a way that is consistent with your strategy. In the end, a strategy is nothing but good intentions unless it's effectively implemented.
Clayton Christensen
People still cling to this belief that innovation is just random and unpredictable. But if you look closely, there are some real patterns. The companies that recognize and take advantage of those patterns have the real opportunity to create competitive advantage.
Clayton Christensen
In the study of management, unfortunately, many writers have been so anxious to articulate a theory in the form of, If you do this, this will result, that they never go through this careful effort.
Clayton Christensen
The transformation at the corporate level was achieved by selling off business units in old markets and by creating new business units to pursue the new opportunities. But the individual business units themselves within those transformed corporations were almost inert to change.
Clayton Christensen
Because we employ no professional preachers, it means that every sermon or lesson in church is given by a regular member - women and men, children and grandparents.
Clayton Christensen
Innovation simply isn't as unpredictable as many people think. There isn't a cookbook yet, but we're getting there.
Clayton Christensen
Its actually really important that you succeed at what youre succeeding at, but that isnt going to be the measure of your life.
Clayton Christensen
If I know what to spec, and I can measure it, and there are no unpredictable interdependencies between what you do and what I must do in response, then an economist would say that is sufficient information for a market to emerge between you and me.
Clayton Christensen
There's usually some process by which a potentially great idea gets prostituted into something lacklustre, or by which the wrong idea gets put forward.
Clayton Christensen
If the theory accurately predicts what they [scientists] see, it confirms that it's a good theory. If they see something that the theory didn't lead them to believe, that's what Thomas Kuhn calls an anomaly. The anomaly requires a revised theory - and you just keep going through the cycle, making a better theory.
Clayton Christensen
If you defer investing your time and energy until you see that you need to, chances are it will already be too late.
Clayton Christensen
Innovation almost always is not successful the first time out. You try something and it doesn't work and it takes confidence to say we haven't failed yet. Ultimately you become commercially successful.
Clayton Christensen
There are other dimensions of biotechnology. If you think of biotechnology like the Internet, it's not a category - it's an infrastructure that can be deployed to sustain or disrupt. In health care, the most complex problems at the high end have to be dealt with in a problem-solving mode by the best, most experienced physicians you can find.
Clayton Christensen
The only useful information about the market will be what I create through expeditions into the market, through testing and probing, trial and error, by selling real products to real people who pay real money.
Clayton Christensen
...it's easier to hold to your principles 100% of the time than it is to hold to them 98% of the time.
Clayton Christensen
I have been blessed to see visions of eternity and events in my future that have been important for me to foresee, have been revealed to me.
Clayton Christensen
Don't worry about the level of individual prominence you have achieved worry about the individuals you have helped become better people.
Clayton Christensen
In a large successful company where your power base as CEO isn't all that secure, it's hard for a CEO to pursue a truly disruptive strategy.
Clayton Christensen
Focus is scary—until you realize that it only means turning your back on markets you could never have anyway. Sharp focus on jobs that customers are trying to get done holds the promise of greatly improving the odds of success in new-product development.
Clayton Christensen
