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Relentless improvement of the product and upgrading of consumer tastes are the heart of mass merchandising.

Christopher Lasch

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Christopher Lasch
Age: 61 †
Born: 1932
Born: June 1
Died: 1994
Died: February 14
Historian
Journalist
Social Critic
Sociologist
Writer
Omaha
Nebraska
Robert Christopher Lasch
Consumers
Improvement
Product
Mass
Upgrading
Products
Merchandising
Taste
Relentless
Heart
Tastes
Consumer

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In our society, daily experience teaches the individual to want and need a never-ending supply of new toys and drugs.
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Much of what is euphemistically known as the middle class, merely because it dresses up to go to work, is now reduced to proletarian conditions of existence. Many white-collar jobs require no more skill and pay even less than blue-collar jobs, conferring little status or security.
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The proper reply to right wing religiosity is not to insist that politics and religion don't mix. This is the stock response of the left.
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The left has lost the common touch.
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Democracy in our time is more likely to die of indifference than of intolerance.
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Most of these alternative arrangements, so-called, arise out of the ruins of marriages, not as an improvement of old fashioned marriage.
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Environmentalism opposes reckless innovation and makes conservation the central order of business.
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When liberals finally grasped the strength of popular feeling about the family, they cried to appropriate the rhetoric and symbolism of family values for their own purposes.
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George Orwell's contention was that it is a sure sign of trouble when things can no longer be called by their right names and described in plain, forthright speech.
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Most people no longer live in nuclear families at all.
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Traditionalists will have to master techniques of sustained activism formerly monopolized by the left.
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Conservatives sense a link between television and drugs, but they do not grasp the nature of this connection.
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We demand too much of life, too little of ourselves.
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Most women are pragmatists who have allowed extremists on the left and right to manipulate the family issue for their own purposes.
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I despise the cowardly clinging to life, purely for the sake of life, that seems so deeply ingrained in the American temperament.
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Today Americans are overcome not by the sense of endless possibility but by the banality of the social order they have erected against it.
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The news appeals to the same jaded appetite that makes a child tire of a toy as soon as it becomes familiar and demand a new one in its place.
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Knowledge is what we get when an observer, preferably a scientifically trained observer, provides us with a copy of reality that we can all recognize.
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The left has come to regard common sense - the traditional wisdom and folkways of the community - as an obstacle to progress and enlightenment.
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The left sees nothing but bigotry and superstition in the popular defense of the family or in popular attitudes regarding abortion, crime, busing, and the school curriculum.
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