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Neoclassical economics insists that advertising cannot force consumers to buy anything they don't already want to buy.

Christopher Lasch

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Christopher Lasch
Age: 61 †
Born: 1932
Born: June 1
Died: 1994
Died: February 14
Historian
Journalist
Social Critic
Sociologist
Writer
Omaha
Nebraska
Robert Christopher Lasch
Economics
Already
Economic
Force
Cannot
Neoclassical
Anything
Insists
Consumers
Advertising

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The conservative revival cannot be dismissed.
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Traditionalists will have to master techniques of sustained activism formerly monopolized by the left.
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The left has come to regard common sense - the traditional wisdom and folkways of the community - as an obstacle to progress and enlightenment.
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In our society, daily experience teaches the individual to want and need a never-ending supply of new toys and drugs.
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The left sees nothing but bigotry and superstition in the popular defense of the family or in popular attitudes regarding abortion, crime, busing, and the school curriculum.
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The left ask people to believe that there is no conflict between feminism and the family.
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Advertising serves not so much to advertise products as to promote consumption as a way of life. It 'educates' the masses into an unappeasable appetite not only for goods but for new experiences and personal fulfillment.
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Much of what is euphemistically known as the middle class, merely because it dresses up to go to work, is now reduced to proletarian conditions of existence. Many white-collar jobs require no more skill and pay even less than blue-collar jobs, conferring little status or security.
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