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No matter what, the very first piece of Social Media Real Estate I'd start with is a blog.
Chris Brogan
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Chris Brogan
Age: 54
Born: 1970
Born: April 1
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Bravery comes when you commit to doing the work.
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If you're not writing your own story, you're a character in someone else's.
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Never try to be a thought leader. There's no value in that. Instead, try to add value.
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An inventor creates something that works. An entrepreneur creates something that others will buy.
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You might be the little drummer boy, worried that what you have to say isn't worthy. Everyone has something to contribute, especially if you remember to be the real you and not a copy of others you feel are successful.
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An owner is someone who chooses to own their life, own their choices, and own their future.
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You can't fake community, you can't force it, either.
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Stories are how we learn best. We absorb numbers and facts and details, but we keep them all glued into our heads with stories.
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Treat praise like criticism: refuse to accept either.
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If we don't support the people who support us, what are we going to do?
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The inbox is the perfect delivery system of other people's priorities.
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Ask yourself this question CONSTANTLY: where can I add the most value to what matters most to me and the people who care about me?
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While face-to-face is just as important as it ever was, now that we've got all kinds of new tools, let us tighten bonds in between those in-person moments.
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Your day is your week is your month is your year.
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We exist to serve our community. That's the most important mind-set to maintain.
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Don't treat your customers like a bunch of purses and wallets.
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What's required is a kind of social media sherpa, who can find you the audience you seek, who can reach to them on the platforms where they are already congregating, and who can help promote in tasteful ways that fit the sensitivities of the networks where your audiences are found.
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Email is a system that delivers other people's priorities to your attention. It's up to you to decide when that priority should be managed into your world. It's not the other way around.
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If you accept all the praise, you have to accept all the critics.
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Complexity serves nothing but our ego. Be able to say what you do in a way that people can understand.
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