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Industry prospers when it offers people articles which they want more than they want anything they now have. The fact is that people never buy what they need. They buy what they want.
Charles Kettering
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Charles Kettering
Age: 82 †
Born: 1876
Born: August 29
Died: 1958
Died: November 25
Engineer
Entrepreneur
Inventor
Derby
Vermont
Charles Franklin Kettering
Anything
Need
Prospers
Needs
Articles
Never
Offers
People
Industry
Fact
Business
Facts
More quotes by Charles Kettering
I could do nothing without my problems they toughen my mind. In fact, I tell my assistants not to bring me their successes for they weaken me, but rather to bring me their problems, for they strengthen me.
Charles Kettering
The difference between intelligence and an education is this: that intelligence will make a good living for you, but education won't do much for you at all.
Charles Kettering
We have a lot of people revolutionizing the world because they've never had to present a working model.
Charles Kettering
I think that the greatest education in the world is the education which helps one to be able to do the right things at the time it has to be done.
Charles Kettering
What I believe is that, by proper effort, we make the future almost anything we want to make it.
Charles Kettering
you must take the problem as it is, and let it be what it wants to be.
Charles Kettering
The biggest job we have is to teach a newly hired employee how to fail intelligently. We have to train him to experiment over and over and to keep on trying and failing until he learns what will work.
Charles Kettering
You are always too late with a development if you are so slow that people demand it before you yourself recognize it. The research department should have foreseen what was necessary and had it ready to a point where people never knew they wanted it until it was made available to them.
Charles Kettering
I object to people running down the future. I am going to live all the rest of my life there.
Charles Kettering
The price of progress is trouble.
Charles Kettering
Believe and act as if it were impossible to fail.
Charles Kettering
You can't have a better tomorrow if you are thinking about yesterday all the time.
Charles Kettering
I don't want men of experience working for me. The experienced man is always telling me why something can't be done. The fellow who has not had any experience is so dumb he doesn't know a thing can't be done - and he goes ahead and does it.
Charles Kettering
Action without intelligence is a form of insanity, but intelligence without action is the greatest form of stupidity in the world.
Charles Kettering
I am not interested in the past. I am interested in the future, for that is where I expect to spend the rest of my life.
Charles Kettering
This problem, too, will look simple after it is solved.
Charles Kettering
The simplest way to assure sales is to keep changing the product the market for new things is indefinitely elastic. One of the fundamental purposes of advertising, styling, and research is to foster a healthy dissatisfaction.
Charles Kettering
If I have had any success, it's due to luck, but I notice the harder I work, the luckier I get.
Charles Kettering
Don't bring anything to me but trouble.
Charles Kettering
Education is man's going forward from cocksure ignorance to thoughtful uncertainty.Where there is an open mind there will always be a frontier.
Charles Kettering
