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Industry prospers when it offers people articles which they want more than they want anything they now have. The fact is that people never buy what they need. They buy what they want.
Charles Kettering
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Charles Kettering
Age: 82 †
Born: 1876
Born: August 29
Died: 1958
Died: November 25
Engineer
Entrepreneur
Inventor
Derby
Vermont
Charles Franklin Kettering
Facts
Anything
Need
Prospers
Needs
Articles
Never
Offers
People
Industry
Fact
Business
More quotes by Charles Kettering
Believe and act as if it were impossible to fail.
Charles Kettering
Inventing is a combination of brains and materials. The more brains you use, the less material you need.
Charles Kettering
The sure ways to create new ventures of discovery are to keep an open mind.
Charles Kettering
The opportunities in this world are as great as we have the imagination to see them... but we never get that view from the bottom of the nest.
Charles Kettering
A problem thoroughly understood is always fairly simple. Found your opinions on facts, not prejudices. We know too many things that are not true.
Charles Kettering
We have been measuring too much in terms of the dollar. What we should do is think in terms of useful materials-things that will be of value to us in our daily life.
Charles Kettering
If you're doing something the same way you have been doing it for ten years, the chances are you are doing it wrong.
Charles Kettering
Don't bring anything to me but trouble.
Charles Kettering
It doesn't matter if you try and try and try again, and fail. It does matter if you try and fail, and fail to try again.
Charles Kettering
People think of the inventor as a screwball, but no one ever asks the inventor what he thinks of other people.
Charles Kettering
Do not bring me your successes they weaken me. Bring me your problems they strengthen me.
Charles Kettering
Every honest researcher I know admits he's just a professional amateur. He's doing whatever he's doing for the first time. That makes him an amateur. He has sense enough to know that he's going to have a lot of trouble, so that makes him a professional.
Charles Kettering
The difference between intelligence and an education is this: that intelligence will make a good living for you, but education won't do much for you at all.
Charles Kettering
You are always too late with a development if you are so slow that people demand it before you yourself recognize it. The research department should have foreseen what was necessary and had it ready to a point where people never knew they wanted it until it was made available to them.
Charles Kettering
If a fellow wants to be nobody in the business world, let him neglect sending the mailman to somebody on his behalf.
Charles Kettering
We are just in the kindergarten of uncovering things there is no downcurve in science.
Charles Kettering
One of the things we have to be thankful for is that we don't get as much government as we pay for.
Charles Kettering
Nothing ever built arose to touch the skies unless some man dreamed that it should, some man believed that it could, and some man willed that it must.
Charles Kettering
It is man's destiny to ponder on the riddle of existence and, as a byproduct of his wonderment, to create a new life on this earth.
Charles Kettering
We work day after day, not to finish things but to make the future better ... because we will spend the rest of our lives there.
Charles Kettering
